In a departure from past editions of BevNET Live, complete video coverage from our recently held Summer ‘15 event is now available for viewing at no cost. Located on BevNET’s YouTube page, our coverage is broken down into individual video segments by speaker presentation, panel and discussion. It also includes all presentations and judges’ critique from the semi-finals and finals of New Beverage Showdown 9.
Packed with over eight hours of content, the video coverage features a range of key learnings for industry professionals, including discussions on characteristics of successful beverage brands, effective ways to market functional claims and how companies maintain competitive advantage by defining their categories. Led by a cadre of the veteran beverage executives and industry experts, speakers at BevNET Live Summer ‘15 included Voss Water CEO Jack Belsito, Presence Marketing Group founder Bill Weiland and former Walmart EVP Jack Sinclair.