Larry Goldstein Joins BeatBox As VP National Sales Manager


BeatBox Beverages, LLC today announced the hiring of veteran wine and spirits executive, Larry Goldstein, as the company’s new Vice President National Sales Manager.

Justin Fenchel, Chief Executive Officer of BeatBox Beverages, said, “We’re unbelievably excited for Larry to join us as we continue to expand BeatBox across the country. With his tremendous experience on both the supplier and distribution side, he will be critical in launching our product line extensions in 2017 and managing our distributor footprint nationwide.”

Most recently, Mr. Goldstein served as Vice President Portfolio Manager at Young’s Market Company in California. Earlier in his career, Larry held various positions at Pernod Ricard USA and Joseph E. Seagram & Sons.

Since landing a $1,000,000 deal with billionaire entrepreneur Mark Cuban on ABC’s hit show Shark Tank, BeatBox Beverages have rolled out their portable party punch into 11 new states across the US. The company has developed a new product extension that it plans to launch early next year.

About BeatBox Beverages, LLC Drawn together by their love for music and the entrepreneurial spirit of Austin, Texas, the founders of BeatBox Beverages always believed experiences are more fun when they are shared with friends. So began their journey to mix friends, fun, and flavor into something that could help everyone party beyond basic. The result? The World’s Tastiest Portable Party Punch, for those who understand that not all parties are the same.

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