HOLLAND, Mich. — During the weeks surrounding Earth Day and Arbor Day, the Boxed Water team replenished the planet with much-needed trees through initiatives across the country. Boxed Water is more than a sustainable alternative to plastic bottles; the brand believes in giving back to the planet through philanthropic efforts.
Through its strong field marketing presence, Boxed Water worked with organizations like Trees New York, the Morton Arboretum, and Friends of Grand Rapids Parks to help fill urban environments with trees important to the health and happiness of to their neighborhoods. Joining in the sustainability efforts, brands like Nickelodeon Animation, TOMS Shoes, and Free People worked with Boxed Water to educate their staff and consumers on planet-friendly choices. In those two weekends, more than 30,000 people sampled Boxed Water. Over the course of its Better for our Planet campaign, Boxed Water has committed to planting more than 630,000 trees in partnership with the National Forest Foundation (NFF).
“Our team wholeheartedly believes that small changes make a big impact. I am continually impressed with how they contribute to their local communities,” said Rob Koenen, Chief Marketing Officer at Boxed Water. “The Better for our Planet campaign is bringing hundreds of thousands of trees back to our national forests, but we’re also taking action and asking others to join us in individual decisions to make the planet better.”
The spring and summer will provide additional opportunities to give back through Boxed Water’s Better for our Planet campaign, in which two trees are planted for every social media post with #betterplanet. Better for our Planet marks the fourth year of Boxed Water’s efforts aimed at reforestation. To date, Boxed Water and the NFF have planted in the Deschutes National Forest, the Custer-Gallatin National Forest, the Uinta-Wasatch-Cache National Forest, and the Stanislaus National Forest.
About Boxed Water
Boxed Water is better. Better for the planet. Better for us all. Boxed Water was founded in the belief that sustainability matters with the purpose of changing the way packaged water is shipped, sold and enjoyed. Boxed Water provides people with a better option for purchasing packaged water by producing pure water in recyclable cartons made using paper from well-managed forests. Boxed Water is a proud member of 1% For The Planet and partner of the National Forest Foundation (NFF). The simple act of choosing Boxed Water is a statement that sustainability matters. Boxed Water is headquartered in Michigan with filling locations in Michigan and Utah. Boxed Water is available for purchase at retailers across North America and through their website: boxedwater.com. Socialize with us @BoxedWater.