Elevator Talk: Pricklee Superfruit Water Capitalizes on Prickly Pear Functional Benefits

Our Elevator Talk pitch series showcases up-and-coming food and beverage brands within the industry. Meet the founders behind the hottest brands hitting the market and hear their plans to stand out on shelves. You can catch this series on BevNET and Instagram TV, with new pitches shared every week.

Four pharmacists, including co-founder Kun Yang, developed Pricklee to bring a functional beverage to market that delivers on quality and taste. Pricklee Superfruit Water utilizes the prickly pear fruit to bring antioxidant and anti-inflammatory health benefits to young, active professionals. The company, which launched earlier this year, is currently focused on the Boston and New York markets, with plans to expand nationally in the future.

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