The holidays are upon us and the weather is getting colder, so what better time to brew up a hot pot of coffee and try out a new flavored creamer for your seasonal enjoyment? In this week’s new products gallery we cover a Harry Potter collaboration with Coffee mate, new launches from Too Good & Co. and Pop & Bottle, as well as other non-coffee innovations from Monster Energy, JAMU and more.
Monster Energy
Is it hot in here or is it just us? Monster has introduced Ultra Wild Passion as its latest flavor innovation; a passionfruit citrus flavor joining the brand’s zero sugar Ultra line. The brand said tropical flavor trends helped drive the flavor selection as “passionfruit consistently ranking among the most sought-after flavor profiles.” The drinks are available now in 16 oz. cans. For more information go to monsterenergy.com.
JAMU
U.K.-based functional soda startup JAMU has introduced its fourth flavor: Cucumber & Pineapple. Available in 330ml cans with 6 grams of prebiotic fiber per serving, the new launch joins Raspberry & Hibiscus, Blood Orange & Peach, and Lemon & Basil in JAMU’s lineup. For more details go to wearejamu.co.uk.
Coffee mate
It won’t turn you into a wizard, but Coffee mate’s line of Harry Potter branded creamers are looking to cast a charm over your morning coffee. Taking inspiration from the children’s series’ creamy fictional beverage, the co-branded lineup includes Butterbeer and Butterbeer Zero Sugar flavored creamers, as well as a Butterbeer cold foam – which to our non-magical taste buds comes across as a blend of sweet butterscotch, cream and caramel. The creamers will roll out to retail in January at $4.49 per 28 oz. bottle and cold foam canisters will sell for $5.49 each. For more information visit goodnes.com/coffeemate.
MUD\WTR
Functional beverage mix brand MUD\WTR is getting festive once again with the return of its Hot Chocolate seasonal LTO. The blend is launching for a second time in Target stores this holiday season, after selling out inventory last year. For more information visit www.mudwtr.com.
Too Good & Co.
Danone North America’s Too Good & Co. is introducing a line of Coffee Creamers available in Sweet Cream, Roasted Vanilla and seasonal Lavender varieties. Inspired by TikTok’s #HomeCafe and #CoffeeTok communities, the creamers aim to elevate the at-home coffee occasion with premium ingredients and lower sugar; 25.4 oz. bottles will launch in retail this month at $5.99 each. Visit heytoogoodandco.com for more details.
Pop & Bottle
If you’d prefer an RTD latte over adding creamer to fresh brewed coffee, Pop & Bottle has you covered with its limited edition holiday seasonals: Peppermint Mocha, Snickerdoodle and Peppermint Matcha. Each 11 oz. canned late is made with almond milk. For more information go to popandbottle.com.
Suja Organic
As it gets ready for an IPO, Suja Organic isn’t slowing down on innovation, unveiling a new three-SKU line of Multivitamin wellness juice shots. Comntaining vitamins A, B, C and E the line includes Multivitamin with Fiber – Strawberry Citrus, Multivitamin with Magnesium – Raspberry Ginger and Multivitamin with Biotin – Mango Turmeric varieties. The 2 oz. shots are launching in Kroger banners nationwide. For more information go to www.sujaorganic.com.
Lucky Energy
Lucky Energy is teaming up with influencer Brittany Cartwright for its latest flavor: Raw in Hail. The limited edition strawberry lemonade flavored energy drink contains 200 mg of caffeine per 12 oz. can along with maca, ginseng, beta-alanine, and taurine. The flavor is available direct-to-consumer at luckybevco.com for $28.99 per 12-pack.