Casa Azul Appoints Former Gallo Exec Dennis Carr as CEO
Casa Azul, the tequila company from the beverage innovators behind non-alc brands Fuze, NOS, BodyArmor and Core, announced today it has appointed Dennis Carr as its new CEO.
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AstraLuna Brands/PAR TEE Drinks Unveils New Bloody Mary Flavor
AstraLuna Brands/PAR TEE Drinks, an innovator in ready to drink (RTD) canned cocktails, is thrilled to announce the launch of its newest flavor sensation: The Bloody Mary.
Heritage Distilling Co. Acquires Thinking Tree Spirits
Heritage Distilling Company, Inc. ("HDC" or "Heritage"), a leading craft distiller of innovative premium brands, announced the acquisition ofThinking Tree Spirits, Inc. (“Thinking Tree”), a craft distillery based in Eugene, Oregon. Upon the transaction closing, Heritage will own 100% of the Thinking Tree assets and brands.
Data: Non-Alc Beverage Volumes Rebound in Early February
Non-alcoholic beverage sales were “healthy and accelerated” as volume sales rebounded in the two-week period ending February 10, according to the latest analysis of NielsenIQ data by Goldman Sachs Equity Research.
Döhler Announces Expansion of Cartersville Plant to Catalyze Future Growth
Döhler North America is gearing up for an exciting start to 2024 with the launch of the Cartersville, GA, plant expansion. Following a 2023 filled with significant achievements and partnerships, the company is ready for continued success, underlining its commitment to research, and enhanced production capabilities.
Mijenta Announces Limited Edition Cristalino Aged in Symphony Barrels
Mijenta, the award-winning, additive-free, sustainable tequila from the highlands of Jalisco today announced the release of its limited edition Cristalino, which through extensive experimentation has brought to life something truly unique and utterly unpredictable.
Iowa’s Big Grove Acquires Majority Stake in Cannabis-Infused Sparkling Water Brand Climbing Kites
Big Grove Brewery has acquired a majority stake in Climbing Kites, an Iowa-based maker of Delta 9 THC- and CBD-infused, non-alcoholic sparkling water.
Electrolit Accelerates Performance as the Official 2024 Hydration Partner of Mexican Racing Driver Sergio “Checo” Pérez
In an exciting development for the world of racing, Electrolit proudly announces its collaboration with renowned Mexican racing driver Sergio Checo Pérez. Electrolit, the preferred premium hydration beverage made from pharmaceutical quality grade ingredients, is set to become the official hydration partner of Pérez for the 2024 season.
Taste Radio: If Gatekeepers Move The Goalposts, Sharpen Your Aim
Jason Burke, founder/CEO of clean ingredient meat snack and sauce brands The New Primal and Noble Made, spoke about how he navigates constant shifts in how retailers measure traction and determine metrics for success, and how to demonstrate incremental value during pitch meetings.
G FUEL Parties On With “Bill & Ted’s Excellent Adventure” Flavor Collab
G FUEL Energy Formula, in collaboration with Creative Licensing Corporation, honors two of the greatest heroes of our time – or any time – with Wyld Stallyns Bahama Mama – inspired by the classic comedy film, Bill & Ted’s Excellent Adventure!
ZOA Energy and Dwayne “The Rock” Johnson Launch New Campaign Packed With BDE: Big Dwayne Energy
After a high-velocity 2023 encompassing an enhanced formula, new products, fresh packaging and even more distribution channels, ZOA Energy launches its newest and most disruptive brand campaign ever– tapping into its "BDE" in 2024– Big Dwayne Energy.
Stress Test: Melting Forest Aims to Grow Mushroom-Powered RTDs
In the growing market for stress-relief beverages, a new functional mushroom platform brand is hoping to melt consumers’ woes away. Melting Forest is a brand of adaptogenic mushroom (Lion’s Mane and cordyceps) beverages created by California-based CBD Living.
Blacklisted Brandy Launches Its Initial Selection In The U.S.
Blacklisted Brandy announces its official launch in the U.S., unveiling four expressions: Heirloom Apricot, Heirloom Pear, Heirloom Quince, and Aged Heirloom Plum. The Blacklisted portfolio of brandies are distilled in Belgrade, Serbia, using just two ingredients: purified water and 100% heirloom fruit from Serbia.
High n’ Wicked Partners With Foursquare
High n’ Wicked, the importer and specialty bottler of exceptional whiskeys, launched its latest singular limited release: a collaboration with Foursquare Rum Distillery.