News

Eternal Water Seeks Longevity as It Ramps Up Business

Founded in 2008 by CEO Karim Mashouf, Eternal Water is a natural alkaline bottled water brand which sources and bottles its naturally alkaline spring water from its facility in Walnut Creek, California. The brand’s product portfolio is minimalist, only offering unflavored still water in 600 mL, 1 L, 1.5 L and 2.5 L varieties in single-serve and multipacks.

FABID’s 2023 Annual Report: Deal Doldrums

For those of you looking for a variety of levels of investment capital, the frustration was real in 2023. Deals were down. That’s the read from the FABID 2023 Annual Report, which hit our screens yesterday.

Data: Non-Alc Bev Sales Slow Down On Softer Pricing

Non-alcoholic beverage sales “remained healthy but moderately decelerated” during the two-week period ending January 13 as faster volume growth was offset by softer pricing growth.

How a New Law May Open Doors for Japanese Shochu

For decades, the Japanese distilled beverage shochu has been mislabeled in the U.S. as Korean soju, but a new law is clearing up the difference for consumers— and clearing a path for category growth.

Biosteel, Flow Agree Manufacturing Deal

The new ownership group at sports drink brand Biosteel has forged a three-year manufacturing partnership with fellow Canadian beverage maker Flow Beverage Corp.

Call Family Distillers Introduces The Reverend Sour Mash Whiskey

Today, Call Family Distillers completes the trio with a whiskey that acknowledges this Call family ancestor, a man of contradictions—distilling and drinking whiskey on Saturday, then sweating it out in the pulpit on Sunday—with the launch of The Reverend Sour Mash Whiskey.

Taste Radio: When Straightforward Business Advice Isn’t What You’d Expect

Will Nitze, the founder/CEO of brain health-focused CPG brand IQBAR, shared candid takes on how to scale a food/beverage company, including those on funding (“bootstrapping is the worst thing you can do”), staffing (“how to build a $50M brand with a staff of six”) and retail (“choose channels that scale well).