News

Icelandic Glacial and The Rolling Stones Team Up For Upcoming “No Filter” U.S. Tour

by Press Release,

Icelandic Glacial announced that it will continue its partnership with The Rolling Stones to help decrease the carbon footprint of the band’s upcoming “No Filter” U.S. Tour, kicking off in St. Louis on Sept 26.  The naturally alkaline and sustainably sourced natural spring water will provide glass water bottles and recycling bins for the band and crew throughout their 2021 tour to help reduce its impact on the environment.

New Leadership, Products Fueling Keef Brands ‘Second Inning’ New Leadership, Products Fueling Keef Brands ‘Second Inning’

New Leadership, Products Fueling Keef Brands ‘Second Inning’

by Brad Avery,

At 11 years in business, Colorado-based Keef Brands is already a veteran of the nascent cannabis beverage category. As the company has grown alongside the recreational marijuana industry, it’s now preparing to begin its next act as an international brand driving the growth of THC beverages through innovation and expansion.

Lifeway Foods Acquires Local Dairy Company To Expand West Coast Presence Lifeway Foods Acquires Local Dairy Company To Expand West Coast Presence

Lifeway Foods Acquires Local Dairy Company To Expand West Coast Presence

by Adrianne DeLuca,

Having long been interested in an acquisition, kefir company Lifeway Foods announced it has reached an agreement to purchase California-based GlenOaks Farms Inc. Lifeway CEO Julie Smolyansky said the move comes after the company proved its resilience in the face of the pandemic while also aligning with the strategy for Lifeway’s 2.0 growth plan. Lifeway is expected to purchase the company for $5.8 million in cash by the end of August 2021.

MAD TASTY Signs Nationwide Distribution Deal With Southern Glazer’s Wine & Spirits

by Press Release,

MAD TASTY, a hemp-infused beverage brand founded by Ryan Tedder, lead singer of OneRepublic and three-time Grammy winning songwriter and producer, announces today its biggest deal yet with leading distributor Southern Glazer’s Wine & Spirits . Southern Glazer’s is the world's pre-eminent distributor of beverage alcohol and is now the largest CBD drink wholesaler.

Mico Tequila Launches Ready-To-Drink Tequila Seltzers Mico Tequila Launches Ready-To-Drink Tequila Seltzers

Mico Tequila Launches Ready-To-Drink Tequila Seltzers

by Press Release,

Mico Tequila, the modern spirited, small batch tequila distillers, have made a name for themselves in the seltzer genre now, offering ready-to-drink Mico Tequila Seltzers. Available in Sam's Club stores in California, Wine House, Jason Wine & Spirits, Mission Wine & Spirits, Remedy Wine & Spirits and online at micotequila.com.

G FUEL Launches New “Black Ooze” And “Red Ooze” Energy Drinks

by Press Release,

You hear the voice of a symbiote in your ear all day. It needs to feed! If you let it out, it could wreak havoc. You’re so tired and need something that will quench the hunger. Two black tendrils leap from your back and grab the new G FUEL Black Ooze and Red Ooze — inspired by Sony Pictures’ upcoming highly anticipated sequel Venom: Let There Be Carnage, exclusively in movie theaters this fall!

People Moves: Tractor Beverage Co. Reorganizes Exec Team People Moves: Tractor Beverage Co. Reorganizes Exec Team

People Moves: Tractor Beverage Co. Reorganizes Exec Team

by Adrianne DeLuca and Martín Caballero,

In this week's People Moves: Tractor Beverage Co. announced it has repositioned key figures within its executive team, cannabis beverage maker purejuana announced the appointment of Paulo Sobral as Sales Leader, Bert Naverrete joined ZX Ventures as General Partner, Head of Growth Equity Fund and Basemakers brings Faithe Rayns on as Chief Operating Officer.