Golf Brand Bob Does Sports Swings into RTDs with Help From BevAlc Influencer Accelerator

The vast majority of shoppers (82%) can’t match influencers to the brands they own, according to a new report from Numerator— but that’s not discouraging influencer or celebrity brands from trying. One BevAlc company, co-helmed by the founder of hydration drink brand Roar Organics, is even building its business model around quickly bringing influencer brands to market.

Monster: Net Sales Up Double-Digits in Q1

Monster Beverage Corporation reported double-digit net sales growth in Q1 2024, rising +11.8% to over $1.9 billion, according to the energy drink manufacturer’s latest earnings report this week.

Taste Radio: Walmart Is Getting ‘Better.’ But Will Brands Benefit?

When the world’s largest retailer launches a private label brand of better-for-you and affordable food and beverage staples, it stands to reason that their customers will benefit. But how will Walmart's new bettergoods brand impact its existing CPG suppliers? The Taste Radio crew weighs in.

Tequila Regulators Take Aim at Additive-Free

In the past few years, “additive-free,” a term used to designate tequila that’s been produced without sweeteners and other artificial ingredients, has evolved into a buzzword. And it’s not just wellness crowds, celebrities, and big tequila brands that have clocked the trend— it’s Mexican federal authorities, too.

Beam Suntory Rebrands to Suntory Global Spirits

Beam Suntory is rebranding to Suntory Global Spirits, a move that both reflects back on the decade since the Japanese spirit giant acquired the maker of Jim Beam, as well as the company’s continued evolution into a global premium spirits and ready-to-drink competitor.