Review: Unity Hemp and Adaptogen Infused Beverages

Unity is a line of non-carbonated low calorie beverages that are infused with hemp and adaptogens. Available in a variety of fruit flavors, each 14 ounce bottle of Unity contains only 30 calories and 5 grams of sugar.

Bloc Collective Fuels NYC’s Cultural Comeback With QR-Coded RTD Cocktail

Bloc Collective launched with two canned cocktails that aims to connect “good time enthusiasts” with “Cool Sh*t to Do” through its weekly, curated guide accessible via QR code on its cans. Founder Rob Dickens said Bloc’s goal is to create a platform that drives the post-pandemic cultural comeback in cities across the country, starting with New York.

Goldman: Zevia Meetings Boost Confidence

Goldman Sachs Equity Research analysts walked away “with increased confidence” in Zevia’s ability to hit or surpass its ambitious 30% growth target this year, the firm said in a report this week.

Super Coffee Releases Its ‘Source Code’ and Calls Out Competitors in New Ads

Super Coffee, a producer of functional bottled coffees made with MCT oil, has launched a new marketing campaign releasing a “first-of-its-kind Open Source Coffee Code.” Timed to National Coffee Day, the campaign consists of newspaper ads in The Seattle Times and the Boston Globe urging their biggest competitors to “Please steal our idea.”

Plant Milk Startup Uproot Takes on Universities

Plant-based milk startup Uproot is targeting the higher education channel with a line of dairy alternatives offered through food service beverage dispensers. Founded in 2019 the brand currently produces Oat milk, Soy milk and a Chocolate Peamilk, with plans to introduce additional innovations in the near future, Conway said.

Taste Radio: From Pre-Launch To National At Whole Foods In Less Than A Year. This Is The Story Of Acid League.

Cole Pearsall, the co-founder of experimental food and beverage platform Acid League, spoke about how the diverse experience of the brand’s founding team spurred its development, why trust was the key factor in winning over Whole Foods, the use of product as a form of marketing and how the company aligns its retail and ecommerce strategies.

Vita Coco Files for $100M IPO

Vita Coco is officially going public. The New York-based coconut water maker filed on Monday with the U.S. Securities and Exchange Commission for an IPO seeking to raise up to $100 million. The company intends to list on the NASDAQ under the ticker symbol COCO.

Expo East 2021 Notebook: Energy, Enhanced Water Expand; Lavazza Enters RTD

BevNET reporters recap news and notes from the show floor at Natural Products Expo East 2021, including different approaches in enhanced water from Essentia and Oxigen, while True North and Humm Kombucha highlight news coming out of the energy drink category.

Crown to Open New Aluminum Can Production Facility in Nevada

As the beverage industry faces a painful crunch on aluminum can supply, another manufacturer announced last week that it is working to expand production. Crown Holdings said Friday that it has selected Mesquite, Nevada as the location of a new aluminum can manufacturing facility.

ShineWater Signs Distribution Deal with Anheuser-Busch, Launching Pouches

Riding the strength of its positioning as the “only RTD hydration beverage with 100% of the daily allowance of Vitamin D per bottle,” Michigan-based ShineWater has secured a deal that will see it enter Anheuser-Busch’s network of wholly owned distributors starting next month.