What happens when a high-profile protein bar brand suddenly dives into frozen seafood? Naturally, the industry takes notice… and chaos ensues. The hosts unpack David’s unexpected launch of raw cod, a move that seems both strategic and defiant, and which sparked intense debate across CPG. They also delve into the debut of a celebrity’s “love potion” and a luxurious presentation of pecans.
Kratom beverage maker Mitra-9 Brands is facing a proposed class action lawsuit over allegations that its products are addictive, leading to habitual use and withdrawal symptoms.
Flirting while buzzed can be one of the many hazards or benefits of picking up a drink, but is there a way for a non-alc beverage to bottle up that liquid courage? Amber Murphy and Jordan Bauer, founders of Drink Redacted, are hoping so with an “aphrodisiac tonic” hitting the market this month.
Rumors that have long-circled major tequila companies – that their 100% tequila is not really tequila – have finally made their way from the cantina to the American court system.
Liquid Death’s beverage platform is expanding to energy drinks, with the company sharing a first look at its new Sparkling Energy line in 12 oz. cans that are set to launch at retail in January 2026.
Rising sales outside the U.S. helped offset more dips in domestic demand for PepsiCo’s snacks and beverages during Q2, the company reported on Thursday.
The San Francisco-based cannabis cultivator and lifestyle brand is entering the ready-to-drink cocktail market with Adios, a four-SKU line of beverages made with fruit juice and ultra-premium tequila.
Sparkling agua fresca brand Bawi has landed in select Whole Foods Market stores in its home market of Texas, as well as Chicago and Northern California locations.
Cascara and water kefir are each two beverage categories in need of a hero brand -- could new releases from Alldae or KFR be the answers?
President Donald Trump claimed on his Truth Social platform today that The Coca-Cola Company has agreed to begin using real cane sugar in its beverages in the U.S. after he spoke with the company.
ANA cocktail brand For Bitter For Worse has moved operations from Oregon to Rochester, N.Y. where it will expand its production to include co-manufacturing for other emerging beverage companies.
UNFI’s systems have nearly returned to normal operating levels, but the company believes last month’s cybersecurity breach will result in a loss between $65M to $75M.
Diageo CEO Debra Crew has stepped down after two tough years on the job, as the spirits giant struggles with slowing sales and tariff uncertainty.
The Von Dutch brand, acquired by New Jersey-based WSG Brands in 2024, will launch into beverage with “organic, plant-based mocktails and healthy sodas” created in partnership with California-based Flavor House and released through a new venture called Von Dutch F&B.
