BevNET Live NYC on June 11 + 12: The Power of Brand – Liquid Death’s Lust for Life

When it comes to modern beverage success stories, few names are shouted louder—or tattooed more often—than Liquid Death. But behind the screaming skulls and viral videos lies a disciplined growth strategy, powered by brand clarity and executed with precision. At BevNET Live on June 11 & 12 in New York City, attendees will get a front-row seat to that strategy in action during “The Power of Brand: Liquid Death’s Lust for Life,” a discussion with the brand’s Chief Strategy Officer, Marisa Bertha.

Liquid Liquidation: Beverage and Food Brand Aftermarket Sales Surge

According to a report last month in ModernRetail, the aftermarket for unsold food and beverage products is booming with a surging supply of premium items, a sign that the confluence of rising grocery prices, tight competition in key categories, and the influence of shifting dietary trends is having a material effect on the shelf.

Taste Radio: Outsmarting Big Food: How Mason Dixie Wins With Integrity

Ayeshah Abuelhiga, the founder and CEO of Mason Dixie Foods, shares how she's taking on the legacy CPG heavyweights by building a bold, next-generation frozen food brand. She dives into how the company harnesses consumer insights, rigorous cost discipline and category whitespace to expand and how Mason Dixie is reshaping the definition of “natural” for modern shoppers.

Breaking: RNDC to Exit California Amidst Major Supplier Losses

The country’s second-largest beverage-alcohol distributor, Republic National Distributing Company (RNDC), is shuttering its operations in California, the country’s largest spirits market, after losing several major suppliers.

How Two Vodka Brands Are Mitigating Tariff Turmoil

As the tariff roller coaster continues, the volatility is making spirits companies reevaluate everything from pricing to supply chain to expansion. We spoke with the leaders of two independent vodka companies on the opposite end of the price spectrum to hear how they’ve attempted to navigate the fluid situation.

BevNET Live NYC on June 11 + 12: What Strategics Want

At BevNET Live this June 11 & 12 in New York City, we’ll get a rare look at what strategics are really looking for in acquisition and investment targets during our panel “What Strategics Want.” This conversation brings together leaders with firsthand experience on both sides of transformational deals and the insight to help founders position themselves for success.