IBEX is a line of drinkable yogurt products that are sweetened with cane sugar and come in four varieties. While yogurt is often associated with probiotic functionality, three of the SKUs feature an added function -- including recovery and "brain-boosting" -- that is specific to the variety. On the whole, we like the brand and formulation of the beverages, however, some minor changes will be needed to better explain the extra benefits in some of the flavors.
On Tuesday, the food safety body of the European Union released its long-awaited report on aspartame, concluding that that artificial sweetener is safe for humans consume at the current levels that it is used in food and beverages. As expected, the European Food Safety Authority's opinion was praised by the American Beverage Association and infuriated some consumer watchdog groups. But will the decision have an affect declining sales of aspartame-sweetened drinks?
At BevNET Live in Santa Monica earlier this week, retailers restated the theme: they understand the potential for emerging brands and they’re looking for partnerships. Representatives from 7-Eleven, Costco and Life Time Fitness, Inc. were on hand to discuss their interest in identifying the next wave of innovation and stocking their shelves with the buzzworthy brands of the next few years.
For a limited time only, we’re offering $250 off the full registration price for our BevNET Live Summer ’14 and Winter ’14 shows. As the premier business conference for the non-alcoholic beverage industry, BevNET Live events have consistently sold out, and NOW is the time to reserve your spot and save hundreds!
Kombucha Brooklyn recently updated its packaging and added a few new flavors to its line of kombucha drinks. Moving from a round 16 oz. bottle to a stock 12 oz. soda-style glass package, it's clear that the company is attempting to reach a broader, more mainstream audience. Whether that strategy will work out in the long run is unclear, but Kombucha Brooklyn has done well to create a clean and polished look along with a variety of well-executed flavors.
In the October edition of BevNET Magazine, we discussed the issues and challenges that CSDs face. Now, lets examine the opportunities that will be presented in the New World.…
As the market for new cold-pressed, high pressure processed juice brands continues to blossom, Lumi, which stands for "LoveUMeanIt," has made a solid debut in the emerging category. With a number of unique formulations, and stand-out packaging, Lumi has done well to differentiate itself from the typical line of cold-pressed juices.
The idea that a beverage company can spike or sink at any time carried over at the conference, indicating that entrepreneurs recognize the often uncontrollable factors at play. CEO Jeff Church knows that, even now, Suja could continue to reach new levels of prominence or have about the same shelf life as the juice itself.
Day 2 of BevNET Live begins at 8:30 a.m. and is loaded with more compelling content, including the finals of New Beverage Showdown 6. Once again, we’re offering a FREE high-definition video stream of the event for those unable to attend BevNET Live. The livestream will cover all of the presentations and panels from the day, beginning with an investor presentation on the best business practices for young growth companies as they look to grow into larger ventures.
With a spate of innovative, polished and well-executed products launching in 2013, judging this year's BevNET's Best of was perhaps the toughest task we've had in the 11 years of awards. Nevertheless, we are pleased to present what we believe are the top new brands in the beverage industry, and on a path to lead their respective categories for years to come.
BevNET Live Winter ’13 is finally here! Over 500 attendees have joined us for the two-day event, which is being held the Loews Hotel in Santa Monica, Calif., and is the tenth consecutive sold-out BevNET Live conference. Leading things off on Day 1 of BevNET Live will be the semifinal round of New Beverage Showdown 6. Twenty early-stage beverage companies will have two minutes to make their best “elevator pitch” to a panel of industry veterans and land a spot in the finals of the competition.
BevNET.com, Inc., the beverage industry's leading source for news and reviews, has introduced BevNET Food and Beverage University (FBU), the next iteration of the company's highly successful BeverageSchool.com platform. Featuring a lineup of resources and media geared towards early-stage professionals, BevNET FBU covers a wide range of vital and relevant topics from which users will be able to get rapidly immersed in everything they'll need to know about the food and beverage industry.
Daily Greens is a new line of cold-pressed, high pressure processed green juices that come in six varieties. The beverages definitely skew towards the “not so sweet” end of the spectrum of green juices and at this stage of the cold-pressed juice category, that seems like a smart place to be — at least for green juice. And with branding that feels polished and professional, Daily Greens is off to a great start.
The teams tasked with taking the 20-entry field of New Beverage Showdown 6 down to six finalists and one ultimate victor has a mix of entrepreneurs, investors, executives, marketing and design experts, and BevNET's own founder and CEO, John Craven.
