Rumor: SodaStream May Unload Stake
An Israeli financial publication reported that SodaStream is considering selling up to 16 percent of its company to a large-scale investor such as PepsiCo, Dr Pepper Snapple Group or Starbucks, according to Forbes.
An Israeli financial publication reported that SodaStream is considering selling up to 16 percent of its company to a large-scale investor such as PepsiCo, Dr Pepper Snapple Group or Starbucks, according to Forbes.
The Vermont Senate passed a bill on Wednesday that would require the labeling of foods made with GMOs, according to Reuters. If passed into law, the bill would take effect on July 1, 2016, making Vermont the first state with this kind of legislation.
We’ve been fans of Revive Kombucha since first sampling its products, and the company's latest effort, “Solar,” is no exception. Made with an organic yerba mate kombucha, cold-pressed ginger and lemon juices, and almond and vanilla extract, it tastes like yerba mate mixed with lemon lime soda and ginger ale -- the taste is quite good. However, we're a little confused by the name "Solar."
According to a story by reporter Candice Choi of The Associated Press, Coca-Cola’s global sales of soda declined by 1 percent in the first quarter of 2014 — its first quarterly slip in the measure since 1999.
Rising Sun Thai Coconut Water is a not-from-concentrate coconut water that comes packaged in a 17.5 oz. steel can (imported from Thailand, of course). While it tastes good, the flavor is pretty much identical to any other brand of Thai coconut water that you’ll find on the market, so that leaves the brand with its packaging design as its only chance for being unique or memorable...
Kathryn Peters of SPINS will provide attendees insights regarding the overall trends and opportunities within key beverage categories, including relevant attributes, ingredients and natural product positioning, while Kerry Corke of the Kantar WorldPanel will discuss consumer insights derived from 30 years of ongoing consumer panels.
The alliance will provide IRI clients with in-depth information about on-premise consumer purchases via GuestMetrics that will be placed against the context of IRI’s off-premise data. The data integration could give marketers a better understanding of how off-premise consumer behavior influences on-premise purchases.
Aquadopa is a non-carbonated supplement drink made with L-Dopa, an amino acid, which is what the marketer uses as the foundation for its “focus, motivation, and drive” claim. From our perspective, the biggest challenge for this product is in articulating its benefit and educating the consumer on its primary ingredient.
California’s State Senate Committee on Health passed the first measure in the U.S. that would require health warning labels on beverages with added sugar, according to Law360.
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Richard Edgell has 25 years of experience in the beverage industry, mostly recently working as the senior vice president at the Dr Pepper Snapple Group. Aside from DPSG, Edgell has generated sales for an impressive cadre of brands such as Vita Coco, FIJI, AriZona, Sunny Delight, Rockstar, Body Armor and vitaminwater.
Count Sprouts Farmers Market among those who believe in more growth for the coconut water category. On April 4, POWERCOCO announced that its coconut water products will be available at the good-for-you retailer.
BevNET is delighted to announce that Jesse Itzler and Bill Weiland, two highly informative and entertaining speakers, will join BevNET Live in Manhattan to offer varying perspectives on brand building, marketing, distribution and investment.