Review: Greater Than’s 2 New Flavors
Greater Than, which is a coconut powered sports drink that is sweetened with a blend of sugar and stevia, has added two new flavors to their lineup: Berry Blue and…
Greater Than, which is a coconut powered sports drink that is sweetened with a blend of sugar and stevia, has added two new flavors to their lineup: Berry Blue and…
BevNET Live’s signature competition, the New Beverage Showdown, is expanding its field and duration. A new Semifinal Round will allow a field of 20 or more new beverage entrepreneurs attending BevNET Live to show off their business plans and new products and receive immediate feedback from a judging panel on Dec. 3. That panel will then choose the six companies that will move on to compete in the Final Round, to be held on Dec. 4.
As part of BevNET's continuing 2012 NACS show coverage, the BevNET editorial team examines key trends seen at the show including the boom of line extensions from top energy drink companies, the overall trend of natural and functional products crossing into the c-store channel, how packaging innovation has spurred growth in energy, relaxation, and better-for-you segments, and why some beverage companies are tailoring new products to small, but emerging, consumer sets.
One of the biggest product launches at the 2012 National Association of Convenience Stores Show was Red Bull’s new “Editions” products. These are the first flavored energy drinks to ever…
Early registration for BevNET Live (December 3 and 4 in Santa Monica, CA) expires in just one week! Register now and you’ll not only lock in your seat, but you’ll…
Dr. B’s Tea is a “Premium Microbrewed Tea” that is enhanced (and sweetened) with xylitol and monk fruit. While the product is unique in concept, its design and flavor are…
Despite a sensational and raucous booth befitting its brand name, Rockstar rather quietly unveiled a new line of energy waters at the 2012 National Association of Convenience Stores (NACS) show yesterday. Although the new water line appeared to be somewhat hush-hush, Rockstar did showcase a new line of sour energy drinks and line extensions.
In this video, filmed inside massive Red Bull's booth at the 2012 NACS show, we take a first look at the company's “Red Bull Edition" line, a three SKU set of new cranberry, lime and blueberry flavors dubbed Red Edition, Silver Edition and Blue Edition.
BevNET is delighted to announce a new highlight for the BevNET Live conference in Santa Monica, Calif., which will be held on Dec. 3 and 4. Nick Shore, Senior Vice President, Strategic Insights and Research for MTV will provide a presentation and discussion concerning the key characteristics and usable research-derived strategic marketing strategies -- for the "millennial generation," a key consumer group for the entire beverage industry.
After recently dropping the higher calorie products in their lineup, Bai also announced the addition of Bai5 Limu Lemonade. This product, which launched at Expo East 2012, is their best…
It’s not so much been a long time coming as it is a long way for them to come, but Red Bull has finally announced that it was going to move three flavored line extensions from overseas into U.S. markets. The company says it will unveil the three tomorrow at the opening of the National Association of Convenience Stores (NACS) Show in Las Vegas.
Count the Sambazon team among those organic beverage entrepreneurs -- including Mama Chia's Janie Hoffman and Honest Tea's Seth Goldman -- who are publicly supporting Proposition 37, which would force companies using Genetically Modified Organisms (GMOs) to label their products as such.
In this video interview filmed at Marley Beverage Co.’s bustling booth at the recently held 2012 Natural Products Expo East show, BevNET founder and CEO spoke with Marley's Kevin McClafferty about the surging success of the brand, the decision to remove Melatonin from its relaxation drinks, and how transitioning its One Drop coffee line into cans, puts Marley in a better position to compete in the RTD coffee category.
The National Association of Convenience Stores (NACS) annual show is less than a week away in Las Vegas. The largest event for the convenience and petroleum retailing industry, NACS is also one of the beverage industry’s most important events of the year. This year’s show features over 100 beverage companies, and BevNET has created a ready-to-print planner to help you navigate the event.