A few weeks ago I had the unexpected pleasure of catching a preview of a new documentary called Jiro Dreams of Sushi. I don’t write much about non-liquid forms of nutrition these days, and I’m not particularly a sushi fan either. But the film proved to be a moving experience in ways that I think are relevant to beverages, particularly the innovation space.
Red Bull Total Zero is a new addition to the Red Bull family that offers a slight “twist” on their now classic flavor. Plus, it’s Red Bull’s first energy drink…
Starbucks “Refreshers” is a line of energy drinks made with green coffee extract. What is green tea coffee extract, you ask? It’s a source of natural caffeine — and also…
It’s been a quite a successful run for Mamma Chia during its first year and a half. The first to market chia drink went national with UNFI only eight months after its initial launch and quickly established a solid footing in major natural retailers including Whole Foods, Sprouts and Wegmans. With a deep and wide presence within the natural channel - and chia on the verge of mainstream acceptance - Mamma Chia is setting its sights on crossover into hybrid and conventional grocery stores in 2012.
This is the time of year that, as the “Boys of Summer” return to Florida for Spring Training, I get to think about my favorite things: the Yankees, and my annual baseball analogy column. I just love the chance to compare the comings and goings of the sport I love to the action in the business I love. This year, I’m going to play the grizzled vet, dispensing lore and wisdom to a group of eager rookies wondering how they’ll break into the lineup.
Taking its first crack at the ever-expanding health and wellness market, H2M Beverages recently introduced 989 On Demand, a new cap-activated enhanced water. The product boasts an innovative and proprietary twist cap that contains a reservoir of liquid ingredients, a key point of differentiation from competitors like Activate and Karma, whose caps contain a powder-based mix.
Naked’s Fruit Juice & Oat Smoothies are some of the more ambitious products that have ever made their way to this brand of super premium juices and smoothies. It all…
Steve Gress has a message: Don’t count him out yet. Gress, the owner of distributor Exclusive Beverages, acknowledges his business has taken some shots in the past year, including the departure of key staff and one especially prominent brand, Vita Coco, but he said he’s getting back to the basics, taking on a suite of newer entrepreneurial brands while adding a few others that have struggled to find their way in New York.
Xiomega 3 Chia Water is one of those rare products that looks like a supplement, but tastes very much like a mainstream beverage. And why wouldn’t it? The product is…
In recent months, several veterans of the beverage industry have resurfaced in the water category. It’s a surprising twist because just three years ago that category itself was in the midst of a downward spiral, one brought on by a race to the bottom on pricing and a backlash over the environmental impact of its product containers.
By any account, Harmless Harvest was one of the most talked about brands at Expo West 2012, and it certainly wasn’t for a lack of influential enthusiasts. From Gwyneth Paltrow’s recent declaration that she is “obsessed” with Harmless Harvest and that “it puts all other coconut water to shame,” to a feature story in Vogue that called the beverage one of “the new health kicks of the season,” the brand has – intentionally or not - cultivated a well-heeled (or at least high-heeled) following.
Just four months after picking up super-squeezer Jimmy Rosenberg’s high-pressure pasteurization juice company Evolution Fresh, Starbucks made good on its promise to move it into a fresh-juice retail concept.…
Grady’s Cold Brew is a Brooklyn based company that’s making New Orleans style coffee (think Cafe du Monde — chicory and spices) in bottled form. The product, which is packaged…
During the last eighteen to twenty four months, the beverage industry has seen an onslaught of litigation in a particularly scary form of litigation – class actions. These cases are particularly frightening for companies because enterprising plaintiffs’ lawyers are able to initiate a case, ostensibly for the good of numerous wronged consumers, with the sign-off of only a handful of people that are willing to lend their names to the lawsuit.
