Review: Virgil’s Dr. Better

Dr. Better is a Dr Pepper-like CSD that has been crafted in the same super premium style as the rest of the Virgil’s line. And for you stevia lovers out…

Wildrick Becomes BAZI CEO

There’s some interesting news out of Denver this morning, where Debbie Wildrick has been appointed CEO of shot company BAZI International, replacing Kevin Sherman, who retains the title of President.…

Review: Rush Limbaugh’s Two If By Tea

While Jeff Klineman’s take on the Two If By Tea announcement struck a chord with some of our readers, we can assure you that the product review of Two If…

Cell-nique Gets its Cookies

Macrobiotic superfood drink Cell-nique is turning into natural foods conglomerate Cell-nique. Owner Dan Ratner completed its second transaction in a year, this time in the non-beverage space, however. Cell-nique announced…

Review: Mood Bender Tea

Mood Bender Tea, which was a participant in the New Beverage Showdown at BevNET Live Summer 11, is a startup brand of fresh brewed teas that have been enhanced with…

Chia Drinks Go National After Mamma Chia Signs With UNFI

Only eight months after its initial launch, Mamma Chia yesterday announced an agreement with United Natural Foods (UNFI) to distribute its organic chia seed beverage nationwide. “We’re very excited about…

Review: Tribe Tea

Produced by Push Beverages, a company that refers to its product line as “the hottest new beverage on the market” (right…), Tribe Tea is a value priced tea that comes…

ZICO Aligns with NFL Players, Inc.

Apparently, even marketing subsidiaries get dehydrated. At least, that’s what we understand from a quick read of this announcement, which is that the licensing and marketing subsidiary of the NFL…

Review: Body Armor

Lance Collins, who founded FUZE and grew it into something that was eventually acquired by Coke in 2007, is back in the beverage business with a new brand called “Body…

Former Le-Nature’s CEO Pleads Guilty

Former Le-Nature’s CEO Grogory Podlucky has pleaded guilty to federal charges of tax evasion, mail fraud, and money laundering. Podlucky, whose scheme resulted in more than $600 million in losses…