Review: Simply Originals New Flavors
Simply Originals, who started out with two very original beverages (Purple Corn and Flax Seed), has added two additional flavors to the lineup. These two varieties use their flax seed…
Coffee Contenders
With Frappuccino and a pair of energy drink/coffee blends leading the way, RTD coffee remains a category that more companies have failed at than turned into a big win. But…
Review: Tazo Zero Calorie Iced Chai
Using a blend of erythritol and stevia, Tazo’s Zero Calorie Iced Chai is an attempt to latch on to the new trend of being zero calorie and “naturally sweetened.” It…
BevNET Live Summer 11: Sold Out
For the fifth consecutive time, BevNET Live is again sold out. And that’s not all — BevNET Live Summer 11 features the largest number of registered attendees for any BevNET…
Morgan Stanley: CSDs Perform Well In Year-Over-Year Comparison
Utilizing Nielsen scanner data results, Morgan Stanley recently released a report detailing a year-over-year comparison in which category sales of CSDs increased by 12.1 percent over a four-week period ending…
POM Wonderful FTC Hearing Underway
In a case that many are looking to for direction with regard to future food and beverage health claims, a Federal Trade Commission action against POM Wonderful began yesterday in…
Review: 7UP Retro
Introducing two retro-inspired takes on 7UP, from The Celebrity Apprentice Finalists Marlee Matlin and John Rich. Made with Real Sugar for an UNdeniably crisp, clean taste and only available for…
Review: Phenom Coconut Water
Phenom is a from concentrate coconut water product that is produced by Pepsi for exclusive sale in GNC retail outlets. It’s definitely an original effort, with a “100% coconut water”…
BevNET Live: New Beverage Showdown Panel Announced
The five judges who will select the most promising new beverage presentation — and award prizes worth over $10,000 — will anchor BevNET Live’s first-ever New Beverage Showdown. In addition…
HYDRIVE Launches Decaf, Extra Strength Energy Drinks
Here’s a new one: An energy drink that removed…the energy. This week HYDRIVE Energy will launch HYDRIVE Decaf, a new caffeine-free energy drink made with B-Vitamins, D-Ribose and Choline. The…
Review: Lipton 100% Natural…and Diet (Not Natural)
Lipton’s new RTD tea line contains two types of flavors — “100% Natural” and “Diet” (using sucralose and ace-k). It’s an interesting / confusing setup that seems to be trying…
Review: The Boss
“The Boss” is a new energy drink from the makers of Liquid Ice Energy Drink. Unfortunately, the stock flavor and generic looking design didn’t fare too well in the product’s…
FUZE Founder’s First New Drink Hits the Shelf
While consumers have to wait until June to try his long-awaited BODYARMOR SuperDrink line, FUZE founder Lance Collins has another set of products on the market as of today: FMF…
Review: illy issimo’s Two New Flavors
illy issimo, which is made through a partnership between Illy and Coca-Cola North America, has added two new varieties to their RTD coffee line. First is illy caffe “no sugar,”…