Game On: Inside Olipop’s Burgeoning Sports Sponsorship Strategy
Olipop is unlocking opportunities by bringing the brand to new consumers through sports sponsorships with a variety of teams from professional basketball to men's and women's soccer.
A Drink With…Lisa Derman, Founder of Five Springs Infused Bourbon
Five Springs Infused Bourbon is trying a different approach to flavored whiskey: naturally infusing bourbon with flavors like Honey Sage, Blood Orange, and Vanilla Maple with the aim of recruiting new drinkers into the category.
Taste Radio: How Biena’s Bold Decisions Yielded Big Dividends
Poorvia Patodia, the founder and CEO of pioneering chickpea snack brand Biena, talks about how a “build to win” philosophy influenced key decisions during a challenging period. She also defines and explains the value of “true differentiation” and shares her take on when founders should raise capital and how to identify distributors with aligned values.
NACS: Chobani’s Prolific Protein Portfolio Growing
Chobani is putting on some muscle, in more ways than one. It may be a crowded space, but like La Colombe with coffee, Chobani believes the core proposition of its protein drinks is particularly compelling, ticking boxes for no added sugar, natural ingredients and high-quality casein protein.
Early Registration Pricing Ends this Friday (10/25) for BevNET Live Winter 2024
This Friday, October 25, early registration pricing ends for BevNET Live Winter 2024, taking place on December 8-10 in Marina Del Rey, CA. Register before the weekend and save $100.
Taste Radio: Is The U.K. Ahead Of The Curve On F&B Trends?
How do U.K. CPG brands compare to their U.S. counterparts? On the ground in London, the hosts discuss their experience at last week’s Cheers! The Drinks Summit event and highlight innovative snacks and beverages they encountered at visits to local retail chains and specialty stores.
Koia Gets Kid-Friendly with Latest Line Launch
Koia is going K-12 with its latest line launch, a new kid-friendly version of its protein shakes in smaller pack sizes. Koia Kids, now available online via Amazon, comes in three flavors: Chocolate Shake, Vanilla Shake and Fruity Cereal.
‘It’s All About the Story’: Blue Stripes Seeks Next Growth Stage With New Capital
Blue Stripes, the brainchild of renowned chocolatier Oded Brenner, is aiming to generate brand awareness, drive sales and roll out new marketing efforts to support its whole cacao products with the support of a recent $20 million Series B funding round led by Zintinus.
New Products: GHOST Goes Punk, Monster Energy Teams With French Montana
In this week’s new products roundup, Monster Energy joins forces with rapper French Montana, Aura Bora partners with Magnolia Bakery to create a sweet treat-inspired sparkling water and GHOST goes punk at the When We Were Young Festival.
Whole Foods’ 2025 Predictions
It’s already mid-way through October and 2025 will be here before we know it. With the new year coming up fast, Whole Foods Market has released its annual top 10 food and beverage forecast for 2025, including a few big things to watch out for in the beverage category. Here’s some of the highlights.
OwocAI: Bang Creator Mounts Comeback with Ai Energy
Just over a year after Monster Energy bought Bang Energy and its parent company Vital Pharmaceuticals (VPX) amidst bankruptcy proceedings, VPX founder Jack Owoc is launching Ai Energy, a four-SKU line of functional drinks themed around the rise of artificial intelligence.
BevNET Live Winter 2024: Dora’s Naturals CEO Cyrus Schwartz on Partnering for Growth
BevNET Live Winter 2024 might be taking place in California, but we’ll be welcoming an important emissary from the East Coast to talk about the process of building brands that can handle the toughest markets.
Food & Beverage Financing Trends: FABID Q3 Report
Venture funding increased by 16% quarter--over quarter, driven by more late stage investments compared to the second quarter of the year.
Generous Brands Repositions As “Dedicated Beverage Company”
Less than six months removed from splitting off of Bolthouse Farms fresh produce, Generous Brands is leveraging its Sambazon partnership and its scale to bring a number of new products to market as it transitions into a "dedicated beverage company."