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BevNETPress Releases

Explorer Cold Brew Expands Portfolio With Caffeine Conscious Ready-to-Drink Cold Brew Collection

PRESS RELEASE posted by Explorer Cold Brew

Jun. 17, 2024 at 3:42 pm

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New York, NY - Explorer Cold Brew, the award-winning coffee brand known for its dynamic range of cold brew concentrates, today introduces its newest product line of ready-to-drink canned cold brew beverages. The expansion of Explorer’s portfolio is a natural evolution for the brand known for being ‘caffeine conscious’ and pioneering the first 99.9% caffeine-free cold brew concentrate in the cold brew space. 

Created for the on-the-go coffee enthusiast, the new line upholds Explorer’s commitment to quality, sustainability, and ethical sourcing practices. Every ready-to-drink can is made entirely from infinitely recyclable aluminum and as with the brand’s existing SKUs, is crafted with organic, fair-trade, and specialty-grade beans, sourced and roasted in partnership with world-renowned tastemakers.

“I started Explorer when I noticed an issue with the existing cold brew options - caffeine should not be one-size-fits-all,” says Cason Crane, founder and CEO of Explorer Cold Brew. “In the years since our founding, we’ve heard from our consumers that our products and our range of caffeine levels are a non-negotiable part of their daily rituals that help to fuel - and elevate - their days. Our newest product line delivers a new format to our consumers that gives them the convenient and customizable approach to cold brew we’re known for, without sacrificing the bold Explorer taste they love.” 

Combining high quality with convenience, Explorer Cold Brew is introducing its new on-the-go format in three of its top-selling SKUs:

  • The Classic - Full Caffeine Cold Brew ($3.99 MSRP, 12oz sleek can) 
    • Explorer’s signature ‘Classic’ cold brew is now the perfect morning companion at home or on the go. The Classic is made from specialty-grade Ethiopian beans and offers that same bold coffee flavor that brand fans know and love. Each can has 180mg of caffeine.
  • The Seeker - Half Caf Cold Brew ($3.99 MSRP, 12oz sleek can) 
    • The brand’s beloved half-caffeine cold brew coffee is now ready to enjoy at the pop of a tab. Made from a blend of specialty-grade Peruvian and Ethiopian coffee beans, The Seeker’s blend uses the Swiss Water® Method to gently decaffeinate coffee beans, so you can enjoy your favorite Explorer taste all day without the jitters or insomnia.  Each can has 65mg of caffeine.
  • The Daydreamer - 99.9% Caffeine Free Cold Brew ($3.99 MSRP, 12oz sleek can) 
    • Getting the Explorer taste you crave, without the caffeine, is now easier than ever. Explorer’s Daydreamer decaf cold brew is Swiss Water® processed and 99.9% caffeine-free, made from specialty-grade Peruvian coffee beans, so you can satisfy your coffee cravings all day or night.

Explorer’s newest product offerings are available for purchase at explorercoldbrew.com and select independent retailers. To learn more, please visit explorercoldbrew.com or follow us on Instagram @explorercoldbrew. 

About Explorer Cold Brew:

Explorer Cold Brew is an award-winning Brooklyn, NY-based coffee business offering an inspired range of cold brew, chai, flavor syrups, and functional tinctures to fuel all of life’s adventures. Since its founding in 2020, Explorer has garnered a widespread fan base for its ultra-premium, organic, and fair trade cold brew concentrates, crafted in four different caffeine levels, to offer a perfectly curated coffee experience in seconds - whether at home or on the go. Explorer is a proudly certified LGBT business founded by Cason Crane - activist, entrepreneur, and adventurer, noted for being the first openly LGBTQ+ individual to climb the Seven Summits, the highest mountain on each continent, and for being a finalist on USA Network and Peacock’s Race to Survive: Alaska. Making the world a better place is central to Explorer’s mission and purpose, and a portion of every sale is donated to LGBT and environmental non-profit organizations including The Trevor Project and charity: water.

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