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BevNETPress Releases

Tip Top Proper Cocktails Announces Newest 100ML Classic Canned Cocktail: Naked & Famous

PRESS RELEASE posted by Tip Top Proper Cocktails

Aug. 1, 2024 at 10:09 am

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ATLANTA, GA – Tip Top Proper Cocktails is thrilled to announce the debut of an all-new, ready-to-enjoy 100ml canned cocktail: Naked & Famous. Their first mezcal cocktail is a collaborative release with Joaquín Simó, the legendary barman who originally created it around 2011 while working at New York City’s Death & Co. At once smoky, bitter, citrusy, and herbaceous, the vibrant orange cocktail marks the first of three modern classic cocktails to be launched by the innovative brand so far this year. Leaning into the surge in popularity of Mezcal in recent years, Tip Top’s Naked & Famous is the first ready-to-drink version available on the market and it’s uniquely delicious.  

“For a four-ingredient cocktail, there sure are an awful lot of ways to mess up a Naked & Famous,” said Joaquín Simó, creator of the Naked and Famous. “Happily for all, the crack team at Tip Top has managed to totally nail that elusive balance of botanically complex liqueurs, earthy, funky mezcal, and bright acidity, all in one little can! My hat goes off to Miles Macquarrie for his skillful & delicious recreation of my best-known cocktail, which can now be enjoyed anytime and anywhere you can find Tip Top Cocktails.” 

Tip Top’s 100ml classic canned cocktail recipes are developed by seven-time James Beard Award nominated mixologist Miles Macquarrie (of Atlanta’s Kimball House). Small but potent, Tip Top has received national acclaim and top industry awards for its always balanced, never-too-sweet collection of classic cocktails, which, in addition to the Naked & Famous, also includes the Boulevardier, Gin Martini, Manhattan, Negroni, Old Fashioned, Mai Tai, Bee’s Knees, Daiquiri, Espresso Martini, Jungle Bird, Cosmopolitan, and Margarita.  

INTRODUCING: THE NAKED & FAMOUS  
Mezcal, Lime, Alpine Liqueur, and Aperitivo Bitters: a unique combination of ingredients greater than the sum of its parts. The Naked & Famous cocktail is celebrated for its balanced blend of smoky, herbal, citrus, and bitter notes. The use of Mezcal brings a smoky and earthy quality to the drink, while Alpine Liqueur adds herbal complexity; the Aperitivo Bitters contribute citrus peel bitterness and a touch of sweetness, and fresh lime juice provides a refreshing kick. The flavors are bold yet approachable, even for those less experienced with Mezcal.  

“As Mezcal lovers ourselves, it was a no-brainer to create the Naked & Famous, making it the first Mezcal-based cocktail on our roster,” said Tip Top Proper Cocktails Co-Founder and CEO Yoni Reisman. “It’s been an honor to work with Joaquín alongside Miles Macquarrie, on perfecting this recipe.” 

NAKED & FAMOUS:  
Mezcal– Lime– Alpine Liqueur– Aperitivo Bitters 
25% ABV (50 Proof) | OK Kosher Certified 
Tasting Notes: Smoked citrus, refreshing lime, herbal saffron finish 

Naked & Famous 4-packs and individual cans are now available in retail stores and bars in select states. Online orders for shipping to 40+ states can be placed now via Tip Top’s website. 

ABOUT TIP TOP PROPER COCKTAILS 

Atlanta-based Tip Top Proper Cocktails is an award-winning, ready-to-enjoy classic cocktail brand founded in 2018 by childhood friends and music industry veterans Neal Cohen and Yoni Reisman. After years producing large-scale events and festivals, the two discovered something was missing from the market: convenient, high-quality, classic cocktails. Enlisting the help of Atlanta bartender and seven-time James Beard Award nominee Miles Macquarrie (of Kimball House) to develop the recipes, the team has created thirteen 100ml canned low-ball classic cocktail recipes: Boulevardier, Gin Martini, Manhattan, Negroni, Old Fashioned, Mai Tai, Bee’s Knees, Cosmopolitan, Daiquiri, Espresso Martini, Jungle Bird, Margarita, and Naked & Famous. Tip Top is shaking up the prepared cocktail space, leading the category with innovative takes on classic cocktails and award-winning recipes. Tip Top Proper Cocktails are available in retail and package stores, restaurants, and bars in over 25 states; the products are also available for shipping to 40+ states nationwide via online purchase at their website.

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