• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live: June 10+11
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Spirit Awards 2025
      Submit Your Nominations
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2024 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: June 10+11
  • Best of 2025
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Manhattan Beer Distributors and Ever Grand Group Announce Strategic Partnership to Distribute SNOW Beer in the Metro New York Area

info_outline PRESS RELEASE posted by Ever Grand Group

Aug. 20, 2024 at 11:12 am

X LinkedIn Reddit Facebook Email
Report Press Release
BeerBeer DistributionSNOW BeerManhattan Beer DistributorsBrave the WorldChinese BeerInternational BeerBeverageAlcohol ImportAlcohol
Beer CompaniesSupplier & Service ProviderSpirits Companies
  • image-01

Manhattan Beer Distributors is thrilled to announce a strategic partnership with Ever Grand Group to distribute SNOW Beer, featuring the iconic "Brave the World". This collaboration, encompassing the full Metro New York Area, aims to introduce the world's best-selling beer to a broader audience, promising a refreshing new choice for beer enthusiasts.

About SNOW Beer Brave the World

Founded in 1933 in Shenyang, China, SNOW Beer has a rich history and a reputation for excellence. Since 2005, SNOW has been the best-selling beer in China and has held the title of the world's No.1 selling beer since 2008. With 62 breweries producing its unbeatable taste, SNOW Beer has become a global favorite.

The first product to be distributed under this partnership is "Brave the World," one of the most successful beers in China since its inception in 2005. "Brave the World" symbolizes an active, courageous attitude towards life, encouraging consumers to celebrate their moments of bravery, triumphs with confidence and spirit.

Shared Philosophy and Success

The essence of "Brave the World" aligns perfectly with the core philosophy of Manhattan Beer Distributors, which is centered on hard work and dedication. This partnership is built on a foundation of shared values and commitment. As Simon Bergson (Founder and CEO of Manhattan Beer Distributors) believes, “If you love what you do and you work hard at it, you’ll be successful.” SNOW Beer’s team in the U.S. embodies this philosophy, starting from humble beginnings and making significant inroads in the market through their dedication and passion for introducing great beer. Manhattan Beer Distributors expressed its enthusiasm for the partnership, highlighting a shared belief in the unmatched quality of SNOW Beer.

Ever Grand Group shares this excitement. The importer is committed to bringing more products to the Metro New York area with the strong support of Manhattan Beer Distributors. All products are carefully selected for introduction into the U.S. Market based on their proven success in global markets and consideration of U.S. consumer tastes. A representative from Ever Grand stated, “Our mission is to ensure every consumer enjoys authentic beer with ease. With Manhattan Beer Distributors' strong distribution capabilities, we are confident that SNOW Beer will become a beloved brand in New York.”

Market Impact and Consumer Engagement

Consumers in the Metro New York area can look forward to an increased presence of SNOW Beer through various sampling events, beer and food festivals, and pop-up events that resonate with the spirit of "Brave the World." This initiative aims to introduce SNOW Beer as not just a beverage, but a lifestyle choice that embodies free spirit and boundary-breaking.

“We can’t wait to see how the market reacts to our products,” said a spokesperson from Ever Grand Group. “We’ve received thousands of positive reviews from consumers who have enjoyed our products at events, in restaurants, bars, or at home. We are excited to bring this unique beer to even more people.”

Looking Forward

Manhattan Beer Distributors and Ever Grand Group are committed to bringing the best of SNOW Beer to consumers, offering unique and memorable experiences. The introduction of "Brave the World" is just the beginning of a fruitful partnership, promising to enrich the beer landscape of Metro New York with exceptional products and events. Stay tuned for more exciting developments as we continue to celebrate the spirit of bravery and excellence with SNOW Beer and Manhattan Beer Distributors.

About Manhattan Beer Distributors

Manhattan Beer Distributors, New York’s leading beer and beverage distributor,

operates with over 350 trucks and more than 1 million square feet of warehouse space. Their highly trained professional sales team ensures that SNOW Beer will reach scale quickly, making it available to millions of eager consumers.

About Ever Grand Group

Ever Grand Group is a leading importer of alcohol beverage products and the exclusive importer for Snow Beer in the U.S. market. Since its establishment in 2022, it has expanded its market coverage through partnerships and acquisitions. The team of professionals is dedicated to carefully selecting the highest quality products while providing exceptional customer service and support.

Manhattan Beer Distributors 1-800-BEER-INC 

Ever Grand Group


BevNET & Nosh Insider

Stay Informed. Stay Competitive.

Become an Insider to unlock exclusive CPG insights, data, education, and industry exposure for food & beverage leaders.

Industry Analysis

Context behind the headlines

Data & Reports

Category performance & trends

On-Demand Education

Expert-led video courses

Get Insider Access

Already an Insider? Log In


Latest News

Taste Radio: Why The Next Big Thing—In Booze Or Beyond—Is Often Borrowed

Taste Radio: Why The Next Big Thing—In Booze Or Beyond—Is Often Borrowed

Hemp Beverages Grew 133% Last Year, HBA Reports

Hemp Beverages Grew 133% Last Year, HBA Reports

People Moves: ROAR Organic, Refresco Welcome New Presidents

People Moves: ROAR Organic, Refresco Welcome New Presidents

SPONSORED POST
Connecting Benefits with Flavor to Build Trust in Functional Beverages

Connecting Benefits with Flavor to Build Trust in Functional Beverages

Marketplace

Secure Your Variety Pack Line Time for Your Beverage Brand - Contract Manufacturing Partner

Secure Your Variety Pack Line Time for Your Bev...

View All|Post a Listing

Featured Jobs

Sales Rep - Digitally printed cans (New England) - Canworks

Sales Rep - Digitally printed cans (New England...

Sales Director - Confidential Growth-Phase CPG Beverage Company

Sales Director - Confidential Growth-Phase CPG ...

Innovations Brewer - Berkeley Yeast

Innovations Brewer - Berkeley Yeast

Area Sales Manager - Miami, FL - Good Boy Vodka

Area Sales Manager - Miami, FL - Good Boy Vodka

Assistant Brewer - Lucky Luke Brewing Co

Assistant Brewer - Lucky Luke Brewing Co

Market Manager SETX - Lady Bird Soda

Market Manager SETX - Lady Bird Soda

View All Jobs|Post a Job

More News

New Beverages: GT’s Brings Kombucha to Cans, Silk Pumps Up the Protein

New Beverages: GT’s Brings Kombucha to Cans, Silk Pumps Up the Protein

Zero Proof Playbook: Jill Sites On How To Find Growth In Adult Non-Alc

Zero Proof Playbook: Jill Sites On How To Find Growth In Adult Non-Alc

Albertsons Is Now Testing Hemp THC Drinks In Chicago

Albertsons Is Now Testing Hemp THC Drinks In Chicago

Distribution: Big Geyser Adds Gym Weed, Gym Soda to Roster

Distribution: Big Geyser Adds Gym Weed, Gym Soda to Roster

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Brewer - The Cayman Islands Brewery - The Cayman Islands Brewery
  • Brewer - WeldWerks Brewing Co - WeldWerks Brewing Co
  • Area Sales Manager - Paulaner USA - Paulaner USA
  • Brand Director - Firestone Walker Brewing Co - Firestone Walker Brewing Co
  • Graphic Artist - Good Boy Vodka - Good Boy Vodka
  • National Sales Director – Beverage Manufacturing & Product Development - MetaBrand LLC - MetaBrand LLC
  • Amazon Account Brand Manager - Cartograph - Cartograph
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Taste Radio: Why The Next Big Thing—In Booze Or Beyond—Is Often Borrowed
  2. Hemp Beverages Grew 133% Last Year, HBA Reports
  3. People Moves: ROAR Organic, Refresco Welcome New Presidents
  4. New Beverages: GT’s Brings Kombucha to Cans, Silk Pumps Up the Protein
  5. Zero Proof Playbook: Jill Sites On How To Find Growth In Adult Non-Alc
  6. Albertsons Is Now Testing Hemp THC Drinks In Chicago
  7. Distribution: Big Geyser Adds Gym Weed, Gym Soda to Roster
  1. Bubl Cocktail Shots Introduces the Future of Molecular Mixology Nationwide
  2. Plexus Worldwide Launches Superfoods, a Greens Powder for Gut Health and Immune Health
  3. AdvoCare Rehydrate Black Cherry Drops for a Limited Time, Offering Bold Flavor and Rapid Hydration
  4. Celebrating 100 Years: Root Shoot Malting’s Olander Farms Earns Colorado Centennial Farm Designation!
  5. f'real By Rich's Debuts New Blender and Summer Flavors: Orange Creamsicle Milkshake and Frozen Lemonade
  6. Colorado’s Branch & Barrel Distilling’s 2026 Marked by Growth, Giving & Awards
  7. The First Chapter of Pelacañas SOLERA Begins with Edition Zero
  1. Zero Proof Playbook: Jill Sites On How To Find Growth In Adult Non-Alc
  2. Joel Gott Wines, Powerhouse Producer of Affordable Wines, Turns To RTDs
  3. In Rebrand, Free Spirits Ditches The Wellness Pitch For Cocktail Culture
  4. Brown-Forman CEO Lawson Whiting to Retire as Successor Search Begins
  5. As Uncle Nearest Sale Nears, Receiver Alleges Lender Ignored ‘Red Flags’
  6. Spirits Distribution: RNDC Fallout Squeezes Suppliers; SGWS Cuts Jobs; Suppliers Jump to Reyes
  7. Southern Glazer’s to Cut 1% of Workforce in Digital Sales Shift
  1. 21st Amendment, TTB Agree to $423k+ Offer in Compromise
  2. Vine Street’s Annie McGinnis to Lead National Black Brewers Association as President
  3. Press Clips: James Watt’s Offer for BrewDog; Atwater Grand Rapids to Close; Lost Abbey’s Monastery Officially Opens
  4. Hemp Beverage Volume +133% in 2025, per Hemp Beverage Alliance
  5. Baller Moves: Girl Beer Targets Rapid Expansion, Fueled by Dallas Wings Deal, Chain Placements and Variety Packs
  6. World Cup Draft Boost Sustained Thru Later Tournament Stages, per BeerBoard
  7. Adult Non-Alc Needs to Break the Rules to Foster Next Growth Wave, Ex-The Pathfinder Sales Leader Jill Sites Says
View All|Submit News

Promoted PR Posts

Waka Coffee & Tea Expands Portfolio With Prebiotic Teas and Café de Olla-Style Coffee and Tea Blends, Grows Retail Presence

Waka Coffee & Tea Expands Portfolio With Prebiotic Teas and Café de Olla-Style Coffee and Tea Blends, Grows Retail Presence

GOOD LIAR Non-Alcoholic Beer Continues Expansion to Whole Foods & Giant Eagle Market District

GOOD LIAR Non-Alcoholic Beer Continues Expansion to Whole Foods & Giant Eagle Market District

WaterOuai! Introduces a More Intentional Approach to Hydration: The OUAI It Should Be

WaterOuai! Introduces a More Intentional Approach to Hydration: The OUAI It Should Be

NO CAP! Soda Pop WINS Day One at X Games Sacramento 2026

NO CAP! Soda Pop WINS Day One at X Games Sacramento 2026

PopSips Expands Its Spiked Prebiotic Soda Into 2,000 Target, Walmart, Kroger, Safeway, and Sprouts Stores

PopSips Expands Its Spiked Prebiotic Soda Into 2,000 Target, Walmart, Kroger, Safeway, and Sprouts Stores

Two Michigan Craft Beer Leaders Unite in Innovative Brewing Partnership

Two Michigan Craft Beer Leaders Unite in Innovative Brewing Partnership

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙