• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live: June 10+11
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Spirit Awards 2025
      Submit Your Nominations
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2024 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: June 10+11
  • Best of 2025
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

MANE DRINK Enters Functional Beverage Market with Lion’s Mane Mushroom Nitro Cold Brew

info_outline PRESS RELEASE posted by MANE DRINK

Mar. 17, 2025 at 1:16 pm

X LinkedIn Reddit Facebook Email
Report Press Release
Nitro Cold BrewLions Mane CoffeeFunctional BeveragesNootropic CoffeeMushroom CoffeeBrain Boosting Drinks
Non-Alcoholic Beverages
  • image-01

Coeur d’Alene, ID — March 2025 — MANE DRINK, a new functional beverage brand, is launching a line of ready-to-drink nitro cold brew coffees infused with Lion’s Mane mushroom extract — designed to meet growing consumer demand for brain-boosting, better-for-you energy alternatives.

Blending smooth nitro cold brew coffee with Lion’s Mane, a mushroom known for supporting cognitive function and focus, MANE DRINK offers a unique option in the functional beverage space. The brand’s launch includes two flavors:

  • Café Noir – A bold and smooth black nitro cold brew with Lion’s Mane.
  • Café Vanille – A cold brew infused with natural vanilla and Lion’s Mane.

“Our goal with MANE DRINK is to offer something that fits the needs of today’s consumers — people looking for focus, mental clarity, and clean energy, without the crash of traditional energy drinks,” said Allen Yates, Co-Founder of MANE DRINK.

The 12oz cans are designed for on-the-go convenience and formulated without artificial flavors or added sugars. MANE DRINK joins a growing segment of functional beverages catering to consumers interested in mushroom-powered nootropics, cognitive support, and natural energy.

The products will be available starting early second quarter of 2025, with distribution opportunities opening for retail and online partners.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed. Stay Competitive.

Become an Insider to unlock exclusive CPG insights, data, education, and industry exposure for food & beverage leaders.

Industry Analysis

Context behind the headlines

Data & Reports

Category performance & trends

On-Demand Education

Expert-led video courses

Get Insider Access

Already an Insider? Log In


Latest News

New Insider Benefit: BevNET & Nosh Data Reports in Partnership with Calebrate

New Insider Benefit: BevNET & Nosh Data Reports in Partnership with Calebrate

How To Avoid Term Sheet Pitfalls With Habitat Partners And Morrison Foerster

How To Avoid Term Sheet Pitfalls With Habitat Partners And Morrison Foerster

Cheeky Branches Into Canned Mixers with Botanical Tonic Launch

Cheeky Branches Into Canned Mixers with Botanical Tonic Launch

SPONSORED POST
Connecting Benefits with Flavor to Build Trust in Functional Beverages

Connecting Benefits with Flavor to Build Trust in Functional Beverages

Marketplace

Award Winning Beverage Formulation

Award Winning Beverage Formulation

View All|Post a Listing

Featured Jobs

District Manager - Los Angeles & Central Coast - Coronado Brewing

District Manager - Los Angeles & Central Coast ...

Regional Account Manager- Northeast - D&V International

Regional Account Manager- Northeast - D&V Inter...

Accounting Manager - Marble Brewery

Accounting Manager - Marble Brewery

Part-Time Account Scout / Brand Ambassador - Equilibrium Brewery

Part-Time Account Scout / Brand Ambassador - Eq...

Packaging lead - Mountains Walking Brewery/New Hokkaido Bevco

Packaging lead - Mountains Walking Brewery/New ...

District Sales Manager - CG Roxane LLC

District Sales Manager - CG Roxane LLC

View All Jobs|Post a Job

More News

Taste Radio: Inside Fancy Food: The Brands, Products & Trends That Stood Out

Taste Radio: Inside Fancy Food: The Brands, Products & Trends That Stood Out

How AI Is Reshaping the Shopper Journey

How AI Is Reshaping the Shopper Journey

New RTDs From Vodkade, Wild Tide, E-40 and More

New RTDs From Vodkade, Wild Tide, E-40 and More

New Non-Alc Bevs, BFY Soda and Pickle Lemonade at Summer Fancy Food Show

New Non-Alc Bevs, BFY Soda and Pickle Lemonade at Summer Fancy Food Show

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Packaging Operator - Tonewood Brewing - Tonewood Brewing
  • Outside Sales Representative - Valor Peak Distillery - Valor Peak Distillery
  • Packaging Manager - Guilford Hall Brewery - Guilford Hall Brewery
  • Area Sales Manager - Minnesota - Good Boy Vodka - Good Boy Vodka
  • Filler and Seamer Technician - 247 Packaging Corp - 247 Packaging Corp
  • Technical Sales LATAM - Reactory Limited - Reactory Limited
  • Operations Lead - Pecana LLC - Pecana LLC
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. New Insider Benefit: BevNET & Nosh Data Reports in Partnership with Calebrate
  2. How To Avoid Term Sheet Pitfalls With Habitat Partners And Morrison Foerster
  3. Cheeky Branches Into Canned Mixers with Botanical Tonic Launch
  4. Taste Radio: Inside Fancy Food: The Brands, Products & Trends That Stood Out
  5. How AI Is Reshaping the Shopper Journey
  6. New RTDs From Vodkade, Wild Tide, E-40 and More
  7. New Non-Alc Bevs, BFY Soda and Pickle Lemonade at Summer Fancy Food Show
  1. Benefit Juice Relaunches with NEW Fibre & Vitamin D-Packed Juices
  2. NO CAP! Soda Pop WINS Day One at X Games Sacramento 2026
  3. New Freeze-Dried Fare from CITREVE
  4. The 70th Annual Summer Fancy Food Show Gathers 32,000 Industry Professionals Representing the Best of Specialty F&B
  5. Fussie Wines Launches: Finally, a Wine Brand Built for Gen Z
  6. Lakefront Brewery Invites Wisconsin to Go Long With Its New Year-Round IPA, Noon Game!
  7. Chlorophyll Water Expands Southeast and Mid-Atlantic Footprint with Harris Teeter Launch
  1. New RTDs From Vodkade, Wild Tide, E-40 and More
  2. Zero Proof Playbook: Soft Bar On What Sustains A Non-Alc Third Space
  3. M&A Activity For Scaled RTD Brands Expected to Ramp Up
  4. Columbia Distributing Adds 850k Cases of Wine and Spirits As RNDC Deal Closes
  5. Hugo’s Cocktails Takes Its Bartender-Crafted RTDs To New Markets
  6. Adam Kost on How Dirty Shirley Cleaned Up
  7. Reports: Diageo Layoffs Hit North American Business Unit
  1. World Cup Yet to Combat Accelerated Q2 Declines in Off-Premise, per Bump Williams
  2. Thursday Overtakes Saturday in On-Premise Volume Share as World Cup Boost Continues, per BeerBoard
  3. Deschutes and Costco’s Co-Branded Kirkland Beers to be Discontinued
  4. Insider’s Week in Beer: England, Atlanta Are Big World Cup Beer Winners
  5. Press Clips: Allagash Launches New Ad Campaign; Ballast Point Closes SF Tasting Room; Do Consumers Really Know the Base?
  6. Beer Category Slips Further as 5 of Top 25 Vendors Improve Trends; Yuengling, Phusion, Athletic and Sazerac Gain Momentum
  7. 72% of July 4 Partiers Plan to Buy Beer; Spirits Purchase Intent Grows, per Numerator
View All|Submit News

Promoted PR Posts

T-Pain’s ‘Good Game’ Nootropic Energy Shots Expand Into Murphy USA

T-Pain’s ‘Good Game’ Nootropic Energy Shots Expand Into Murphy USA

Yah Yah Yah Enters Premium RTD Coffee with Clean-Label, Honey-Sweetened Line

Yah Yah Yah Enters Premium RTD Coffee with Clean-Label, Honey-Sweetened Line

NO CAP! Soda Pop WINS Day One at X Games Sacramento 2026

NO CAP! Soda Pop WINS Day One at X Games Sacramento 2026

Säti Ginger CBD Soda Named 2026 Good Food Award Winner

Säti Ginger CBD Soda Named 2026 Good Food Award Winner

GOOD LIAR Non-Alcoholic Beer Continues Expansion to Whole Foods & Giant Eagle Market District

GOOD LIAR Non-Alcoholic Beer Continues Expansion to Whole Foods & Giant Eagle Market District

More Labs Announces New Distribution Agreement with Southern Glazer’s Wine & Spirits

More Labs Announces New Distribution Agreement with Southern Glazer’s Wine & Spirits

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙