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BevNETPress Releases

De Soi Drops Zero-Proof Spicy Haute Margarita Just in Time for Summer

info_outline PRESS RELEASE posted by De Soi

May. 15, 2025 at 10:49 am

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nonalcoholiczeroproofnonalcmargaritanewproductlaunchCelebrityBackedBrandFunctionalDrinks SummerSips AdaptogenInfusedBetterForYouBeverageDeSoi
Non-Alcoholic Beverages
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LOS ANGELES, CA (May 15, 2025) – De Soi, the line of premium non-alcoholic apéritifs co-founded by Katy Perry and award winning master-distiller Morgan McLachlan, is turning up the heat with its newest launch, Haute Margarita. A tart citrus lime jubilee, kissed with floral agave, and a sultry jalapeño finish, Haute Margarita reimagines the classic spicy marg, no tequila required.

“This marg has all the kick, and none of the crash,” says Co-Founder and internationally acclaimed pop star Katy Perry. “It’s spicy, sparkly, and totally satisfying. I honestly can’t believe there’s no tequila in it, it tastes like there is! Haute Margarita is my go-to (especially on tour) when I want to feel festive without feeling fuzzy the next day.”

Haute Margarita is your passport to pleasure, a sparkling, non-alcoholic marg with just the right amount of heat. Inspired by long lunches, lively dinner parties, and guac-fueled conversation, it channels salted rims, sun-kissed citrus, and that addictive jalapeño tingle into a bold sip that’s anything but basic. Beneath the bubbles, a mood-boosting adaptogen blend of L-theanine, lion’s mane, and reishi mushroom is designed to take the edge off without taking you out. It’s a little spice, a little sparkle, and a lot of "how is this even non-alcoholic?"

“We wanted to capture the boldness and brightness of a spicy marg, but elevate it with a sparkling finish and the functional benefits of adaptogens,” says De Soi Co-Founder and award-winning Master Distiller, Morgan McLachlan. “It’s crisp, refreshing, and brings just enough heat to make things interesting, without the alcohol.”

Haute Margarita is gluten-free, non-GMO, and contains no artificial colors or flavors. Four-packs are available now at drinkdesoi.com and will hit shelves at Whole Foods, Sprouts, The Vitamin Shoppe, Fresh Thyme, and Jewel Osco stores across the country in May and early June. 

About De Soi

De Soi (pronounced de swa) is a line of sparkling non-alcoholic apéritifs created by Katy Perry and award-winning distiller Morgan McLachlan. De Soi apéritifs effortlessly marry a passion for plants and better-for-you ingredients with big, bold flavors and feel-good adaptogens to help you create, relax and celebrate. De Soi spritzes are mindfully crafted with culinary botanicals like yuzu, lemongrass and rosemary, then mixed with mind-mellowing adaptogens like L-theanine, lion’s mane, and reishi mushroom. The result is a not-too-sweet drink that’s truly fun to sip on while still allowing you to feel present and engaged.

For more information, visit drinkdesoi.com and follow us on Instagram @drinkdesoi.

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