Hampton Water Wine Introduces Artist Series With Legendary Hip-Hop Visual Artist Cey Adams

Hampton Water, the premium rosé brand created by award-winning music icon Jon Bon Jovi, his son Jesse Bongiovi, and renowned French winemaker Gérard Bertrand, is raising a glass to creativity, community, and culture with the launch of its inaugural Artist Series — a new small batch artisanal blend rosé that celebrates the intersection of wine, art, and purpose. The series debuts this summer and honors diverse creators whose values align with Hampton Water’s spirit, bringing their unique artistry to limited-edition labels and giving back to the communities they value.

 To launch the series, Hampton Water partnered with iconic visual artist Cey Adams, whose legendary design work in Hip-Hop embodies creativity, passion, and a commitment to giving back. Known for street style with cultural storytelling, Adams brings his signature energy to the label of this collectible 2024 vintage. 

“We’ve always believed that Hampton Water is more than a wine — it’s a lifestyle rooted in good times, great taste, and even better people,” says Hampton Water Co-Founder Jesse Bongiovi. “The Artist Series was born out of a desire to collaborate with artists we admire, who bring something fresh and meaningful to the table, and no one embodies that more than Cey Adams. We are proud to celebrate artistry in all forms and use our platform to share stories that matter.”

For this debut edition, Adams designed a bold, colorful label exclusively for Hampton Water. “I wanted to create something that felt joyful and expressive — a visual celebration of culture, connection, and creativity,” says Artist Cey Adams. “The design reflects my love of bold color and street art with the elegance and sophistication of wine. It’s about honoring the craft and making something that feels collectible, but also alive and accessible.”

Crafted from a blend of 70% Grenache Noir, 15% Syrah, and 15% Mourvèdre organic grapes, this artisanal rosé is aged for six months in French oak — the longest aging process in Hampton Water’s portfolio. The result is a rosé with deeper complexity that still delivers on the crisp, lively character for which Hampton Water is known. At 113 calories and with less than half a gram of sugar per five-ounce pour, it’s effortlessly enjoyable, sip after sip. 

Even more reason to toast, Hampton Water will donate a portion of proceeds from this release to City Harvest, a nonprofit organization dedicated to ending hunger by rescuing and distributing food to those in need. A cause and organization deeply meaningful to Adams, City Harvest has been helping fight hunger for more than 40 years.

“City Harvest is New York’s first and largest food rescue organization. They’re doing incredible work. This year alone, they’ll rescue nearly 83 million pounds of food and deliver it, for free, to hundreds of food pantries and soup kitchens across the city,” says Cey Adams. “I’ve supported them for years because they meet people where they are, with dignity and urgency. When speaking with the Hampton Water team about giving back, City Harvest was a no-brainer.” 

The Hampton Water Artist Series with Cey Adams retails for an SRP of $29.99 per 750mL bottle and will be rolling out nationally this summer; go to HamptonWaterWine.com to find yours. Quantities are limited. Please enjoy responsibly.