KETONENRG Launches Science-Backed Ketone System for Clean Energy, Mental Clarity, and Metabolic Health

KETONENRG™ Launches Groundbreaking Ketone Supplement Brand, Blending Metabolic Fuel with Mental Clarity

Utah-based performance nutrition brand KETONENRG™ is redefining the functional beverage category with the launch of its ketone energy products, designed to support clean energy, mental clarity, and metabolic health. The company has begun distribution across Amazon and Shopify, with plans to expand into specialty retail and performance nutrition outlets later this year.

KETONENRG™ offers a unique dual-delivery system in a 10 oz concentrate bottle (yielding 10 servings), combining (R)-1,3-butanediol and free-acid D-BHB with a full-spectrum electrolyte and trace mineral blend. The result is a powerful, zero-sugar, zero caffeine, zero junk, ketone formula that elevates blood ketones for steady energy, appetite suppression, cognitive support, and enhanced endurance.

With the U.S. exogenous ketone market gaining momentum, and rising demand among athletes, biohackers, high-performing professionals, and those focused on weight loss or brain health, KETONENRG™ aims to set a new standard in taste, cost-per-serving, and accessibility of exogenous ketones.

“We saw a massive gap in the market, most ketone products either taste horrible, are overpriced, or inconvenient,” said Josh Asay, Founder of KETONENRG™ . “Our goal was to create a clean, effective, and great-tasting ketone system that is accessible to everyone and can be used every day, because many people can benefit from ketones, whether you’re fasting, training, working, or seeking mental clarity.”

Initial flavors include Nektyr Lemonade, with additional variants like Peach Nectarine, Watermelon Lime, Pina Colada, and Fruit Punch in development. All products are keto-friendly, vegan, non-GMO, caffeine-free (with caffeinated versions and salt free versions in the pipeline), and manufactured in the U.S. in a GMP-certified facility.

KETONENRG’s development was rooted in the founder’s personal transformation, addressing brain fog, energy crashes, and mental health challenges through metabolic flexibility and a low-carb lifestyle. The brand now seeks to empower others to experience the same shift through ketone-fueled living.

“Life is an endurance sport,” said Asay. “KETONENRG™ was built to fuel your momentum, physically and mentally, without the crash.”

The brand is also building a growing affiliate and ambassador program, with tiered commissions and performance-based incentives for content creators, athletes, health professionals, and passionate users.

KETONENRG™ is available now on Amazon and KetoneNRG.com, with retail partnerships and event activations planned for 2025.