The Spice & Tea Exchange Charts Course for Flavorful Franchise Expansion Plans

SAINT AUGUSTINE, FL. – The Spice & Tea Exchange®, a specialty retail brand offering fine spices, hand-mixed seasoning blends, and exotic teas from around the world, has unveiled its refreshed franchise program in tandem with new, nationwide development plans.

The Spice & Tea Exchange Eyes Expansion Across U.S

Currently operating in 38 states with nearly 100 units and an immersive retail model that emphasizes experiential shopping, the brand is looking to increase its footprint in quaint, historic towns and tourist hubs across New England and the Midwest.

In addition to targeted expansion across the Northeast and Midwest, the brand will open four additional locations by the end of 2025, bringing gourmet spice and seasoning blends to:

·        Brighton, MI

·        Delray Beach, FL

·        Noblesville, IN

·        Apex, NC

“We want to be the franchise of choice for quality, distinctive seasonings and teas, while generating excitement in the marketplace by immersing our guests in the unique sights, smells, and tastes of The Spice & Tea Exchange. Being able to give franchisees the power to create and share the experience of a more flavorful life embodies our mission of supporting our communities,” said Tatum Crews, Vice President of Sales. “This past year has been huge for us in terms of scaling up to prepare for our refreshed franchise opportunity. We will be moving into a 90,000 square-foot distribution center to keep up with this new phase of growth and are ready to welcome aspiring business owners into our family.”

Proven Business Model & Strong Support

Franchisees at The Spice & Tea Exchange® receive extensive backing in marketing, operations, IT and product training, from a 5-day “Spice UniversiTEA” onboarding program to ongoing support from dedicated Franchise Business Consultants.

Owners benefit from diverse income opportunities such as in-store retail, wholesale, white-label partnerships, event sales, seasonal promotions, a streamlined supply chain, franchise-friendly e-commerce model and Recipe Bundle Kits to support diversified streams of revenue year-round.

Local Innovation and Flavor Driven by Franchisees

Unlike competitors, The Spice & Tea Exchange® stores deliver a full sensory experience through tastings and interactive product education. Recent innovations in-store such as the tea bars, digital menus, and Create & Share kits boost customer engagement and revenue. The store’s new Tea Bar format is a recent addition to new franchise buildouts that operate like an average café, offering tastings and teas to-go for thirsty or curious customers.

The Spice & Tea Exchange® often sources new ideas based on consumer preferences, showcasing the brand’s dedication to franchisee collaboration and feedback. Franchisee-inspired ideas and flavor profiles fuel seasonal menu items and limited-time offerings, reinforcing its commitment to collaboration and innovation with franchise owners.

The Spice & Tea Exchange® is a specialty retail brand offering over 140 fine spices, 85 hand-mixed seasoning blends, 40 exotic teas, naturally flavored sugars, and salts from around the world, creating a destination where guests explore, taste, and discover new flavors. Franchise partners benefit from a family-like company culture, diverse income opportunities (in-store retail, wholesale), white-label partnerships, event sales, seasonal promotions, and digital recipe bundles.

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About The Spice & Tea Exchange®

Established in 2008, The Spice & Tea Exchange® is a specialty retail brand offering over 140 fine spices, 85 hand-mixed seasoning blends, 40 exotic teas, naturally flavored sugars, and salts from around the world, creating a destination where guests explore, taste, and discover new flavors. Currently operating in 38 states with nearly 100 stores, the brand is looking for passionate entrepreneurs to bring a special sensory experience to their local communities.