Licor 43 Expands Its U.S. Portfolio With Caramel Cookie Liqueur

The cookie butter-inspired expression arrives stateside in February, building on the brand's dessert-driven momentum.

DALLAS, Texas (February 25, 2026) – This month, Licor 43 is expanding its U.S. portfolio with the arrival of Licor 43 Caramel Cookie, a dessert-inspired liqueur that blends the brand's signature flavor profile with warm notes of caramelized cookie and spice.

Already launched internationally, Licor 43 Caramel Cookie now enters the U.S. market, following the successful introductions of Licor 43 Chocolate and Licor 43 Crème Brûlée. The release builds on the brand's momentum in indulgent liqueurs while aligning with its global "Mix Something New" campaign, highlighting creative, approachable ways to enjoy Licor 43 through modern cocktails and desserts.

The new expression combines Licor 43 Original's hallmark vanilla and citrus with spiced layers of caramel, cinnamon, and toasted biscuit, inspired by the biscuit that gives cookie butter its signature flavor. Smooth and creamy, it pours a deep toasted amber with golden undertones and is designed to be enjoyed chilled over ice, mixed into dessert-style and coffee-forward cocktails, or used in indulgent recipes.

Timed for winter entertaining, Licor 43 Caramel Cookie lends itself to cozy, shareable serves, including espresso martinis and post-dinner drinks. One signature cocktail is the Caramel Cookie Espresso Martini, where the liqueur's spiced sweetness adds depth and invites consumers to mix something new.

According to WGR Database & Analyst Review, indulgent, dessert-inspired flavor profiles continue to gain traction with U.S. consumers, reflecting broader growth across cookie- and indulgence-driven categories. Licor 43 Caramel Cookie has also earned early industry recognition, receiving a Master Medal—the highest distinction—at The Spirits Business Liqueur Masters 2025.

"This time of year calls for richer, comforting flavors," said Kelly Rockers, Senior Brand Manager at Zamora Company. "Licor 43 Caramel Cookie brings that warmth to the portfolio, encouraging people to mix something new across after-dinner sips, coffee drinks, and simple cocktails and desserts."

Caramel Cookie Espresso Martini

Ingredients:

• 1.5 oz Licor 43 Caramel Cookie
• 1 oz fresh espresso
• 0.5 oz vodka

Method: Shake all ingredients with ice and strain into a chilled coupe. Garnish with espresso beans or a cinnamon-sugar rim.

For more information on Licor 43 Caramel Cookie, visit the link below or follow @licor43global on social media.

About Licor 43

Legend says that 2,000 years ago in the Mediterranean city of Cartagena, Spain, a delicious elixir that the Romans called "Liquor Mirabilis" was made. Inspired by this elixir, since 1946, the Zamora family has been making Licor 43, a delicious liqueur with a characteristic golden tone. Licor 43 is produced exclusively in Cartagena, created from a secret age-old family recipe of 43 ingredients. Licor 43 is the star of the popular Carajillo 43 cocktail, made from Licor 43 and espresso, shaken and poured over ice. For more information, visit the link below or follow @licor43global on social media.

About Zamora Company USA

Zamora Company USA, based in Dallas, Texas, manages sales, distribution, execution, and marketing of the following brands: Licor 43, Tequila VOLTEO, Martin Miller's Gin, Yellow Rose Whiskey, Lolea Spritz, Thunder Bitch Canadian Whisky Liqueur, Villa Massa Limoncello, Amaretto, Vermouth, and Spanish wines Ramon Bilbao, Cruz De Alba, and Mar de Frades. For more information, please visit the link below.