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BevNETPress Releases

Woody Creek Distillers, Colorado Avalanche partner on exclusive new bottle

PRESS RELEASE posted by Woody Creek Distillers

Feb. 25, 2026 at 12:45 pm

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“My entire life, I’ve been a hockey player, fan, and even a hockey mom. The opportunity to show our support for our home team through this partnership is a privilege and an honor.” - Mary Scanlan, Co-founder and CEO, Woody Creek Distillers

 

 

BASALT, CO (FEBRUARY, 25 2026) - Woody Creek Distillers and the National Hockey League’s Colorado Avalanche announce today the release of Woody Creek Colorado Avalanche Bourbon presented in a collectable, officially-licensed bottle featuring the iconic Avs’ snowcapped “A” logo. Coming off international competition in Milan-Cortina, which featured eight Avs players, the new bottle is now available exclusively on back bars and in bottle shops in Colorado and through Woody Creek’s direct-to-consumer channel at woodycreekdistillers.com.

 

An initial 3,000 six-bottle cases of Woody Creek Colorado Avalanche Bourbon are available for SRP $49.99/750ml bottle. The liquid, with a mash bill of 70% #2 Dent corn and 15% Elbon rye, is aged at least five years and weighs in at 45% ABV/90 proof. 

 

Said Woody Creek Co-founder and CEO Mary Scanlan, “Hockey is a lifelong passion. At various points in my life I’ve been a fan, a player, and even a hockey mom to two kids. The opportunity to show our support for our home team through this partnership is a privilege and an honor.”

 

The Avalanche currently sits atop the NHL’s Western Conference and own the league’s best record.

 

 

ABOUT WOODY CREEK DISTILLERS

Headquartered in Basalt, Colo., high in the Rocky Mountains, a short drive from Aspen’s world-famous slopes, and more than a mile above sea level, Woody Creek Distillers is a woman-owned distillery dedicated to creating award-winning spirits that reflect Colorado's unique character and celebrate the terroir of its homeplace. From bourbon and rye to vodka crafted from local potatoes and Mary’s Select Gin, the Woody Creek team oversees every step of production on-site—from mashing and fermenting to distilling, aging, and bottling—using Colorado-grown grains from family farmers and pure Rocky Mountain water. Woody Creek’s commitment to quality and authenticity ensures every bottle embodies the spirit of its home state. 

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