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BevNETPress Releases

John Petrucci x Iron Smoke Launch “Rock the Barrel 3” at Hard Rock NYC

info_outline PRESS RELEASE posted by Iron Smoke Distillery

Mar. 18, 2026 at 10:43 am

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Fairport, NY [03/18/2026] – Iron Smoke Distillery is proud to announce its latest collaboration with world-renowned guitarist John Petrucci: Rock the Barrel 3 – Brown Butter Bourbon, the third release in a standout partnership that continues to push the boundaries of craftsmanship, creativity, and the spirit of rock ‘n’ roll.

To celebrate the official release, John Petrucci and Tommy Brunett, CEO and Chief Trailblazer of Iron Smoke Distillery, will be hosting an exclusive event in New York City on Saturday, March 28th at 7:00 PM at the Hard Rock Cafe Times Square.

The evening will feature:

  • A live Q&A with John Petrucci and Tommy Brunett

  • A special live performance by Mt. Juliet

  • Bottle signing opportunities for guests who bring unopened bottles

  • An immersive atmosphere blending live music, whiskey culture, and fan engagement

Guests can purchase their tickets HERE or visit ticketweb.com.

Rock the Barrel 3 marks a new take on previous collaboration releases with Iron Smoke. Inspired by a transformative craft cocktail discovered during his travels, Petrucci set out to capture the indulgent, savory-sweet profile of a perfectly executed Brown Butter Bourbon. The result is a smooth 80-proof expression designed for those who appreciate the finer nuances of a well-composed spirit, balancing richness, warmth, and precision in every sip.

“Whether enjoyed neat or as the foundation of a world-class Old Fashioned, Rock the Barrel 3 is a celebration of precision, passion, and the art of the pour, brought to life through the shared creative vision of my experiences on tour and the true artisan craft at Iron Smoke,” explained Petrucci when describing the early stages of the release.

As the third collaboration between John Petrucci and Iron Smoke Distillery, Rock the Barrel 3 builds on a growing legacy, offering fans another opportunity to truly enjoy the “Iron Smoke Experience” where music, craftsmanship, and bold flavor intersect.

“Rock the Barrel 3 carries on our tradition of fusing music and whiskey into one experience—good people, great whiskey, and something that lingers long after the last note fades,” said Tommy Brunett.

About Iron Smoke Distillery

Based in a 21,000-square foot facility in Fairport, NY, Iron Smoke Distillery proudly produces distinct world-class bourbons and whiskeys that can be enjoyed neat or in classic cocktails. With yearly visits and collaborations from icons like Jimmy Fallon, Food Network star Nancy Fuller, and celebrated NFL running back Rocky Bleier, Iron Smoke Distillery continues to solidify its status as a must-visit destination for celebrities, tastemakers, and true lovers of bold spirits.

Iron Smoke is the winner of the prestigious Double Gold in the 2019 North American Bourbon & Whiskey Competition, the recipient of a 95.5 rating in the 2018 Jim Murray’s Whisky Bible, and is named one of the “10 Best Bourbons Outside of Kentucky” by Forbes Magazine.

Being a New York State small-batch farm distillery, Iron Smoke uses local ingredients from Finger Lakes family farms within a 50-mile radius. The stripped mash from production is returned to the farms to be used as feed for their livestock.

Iron Smoke’s tasting room, the “Watering Room and Sideshow,” features a fully licensed bar with all New York State wines, beers, and spirits, as well as weekly live music and world-class entertainment.

Follow Iron Smoke on Facebook, Instagram, and YouTube.

For More Information:
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