• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live: June 10+11
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Spirit Awards 2025
      Submit Your Nominations
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2024 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: June 10+11
  • Best of 2025
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Krak Boba Induces Matcha Madness With Three New Seasonal Drinks

info_outline PRESS RELEASE posted by Krak Boba

Mar. 27, 2026 at 3:30 pm

X LinkedIn Reddit Facebook Email
Report Press Release
BobaMatchaBeverageBoba TeaSeasonal Drinks
Non-Alcoholic BeveragesSupplier & Service Provider
  • image-01

ORANGE COUNTY, CA — March 27, 2026 — National boba brand Krak Boba is diving headfirst into spring with the debut of three handcrafted matcha drinks that reflect the vibrant, refreshing flavors of the season. With three twists on the ever-popular matcha latte, the revolutionary boba brand continues to give guests imaginative, flavorful elixirs that are redefining the beverage industry. All made with premium-grade Japanese matcha sourced directly from Japan, Krak Boba isn’t just hopping on the matcha bandwagon; they’re crafting new ways to indulge.

Guests can stop by any Krak Boba location from now until May 31 to try the brand’s new dreamy matcha elixirs:

  • Brown Sugar Matcha: Premium-grade Japanese matcha swirled with Krak Boba’s house-made milk and delicate notes of brown sugar sweetness

  • Double Matcha: Premium-grade Japanese matcha swirled with Krak Boba’s own house-made milk, topped with matcha cream and a matcha dusting. Did we mention matcha?

  • Matcha Einspänner: Premium-grade Japanese matcha swirled with oat milk and luscious Krak Boba sweet cream

“We don’t mess around at Krak Boba when it comes to matcha, which is why our new drinks are made with premium-grade Japanese matcha to deliver the most authentic and energizing experience to our guests,” said Tin Do, CEO and co-founder of Krak Boba. “Whether you’re on a study grind for midterms or meeting your boba bestie for an afternoon treat, our new seasonal drinks bring the energy, renewal and fresh flavors we’ve all been craving!”

Krak Boba’s latest matcha collection is crafted with high-quality matcha sourced directly from Nishio, Japan, a region known for its ideal growing conditions and dedication to producing vibrant, aromatic tea. This launch also reflects Krak Boba’s approach to the competitive beverage industry, with new drinks carefully analyzed before debuting, and each flavor combination tested for uniqueness and freshness. This rigorous process is a core part of the brand’s product development, refining each creation and using premium ingredients to ensure quality, balance and consistency.

With matcha taking over as the latest springtime craze, Krak Boba’s newest creations are perfect for a moment of rejuvenation and invigoration. The Brown Sugar Matcha, Double Matcha and Matcha Einspänner start at $7.25. Guests can find all three drinks at all Krak Boba locations from now until May 31.

To find a Krak Boba location near you or learn more about the menu, visit KrakBoba.com.

###

About Krak Boba

Krak Boba is not just a boba tea brand; it's a revolution in the making. Founded on a relentless pursuit of flavor innovation and a commitment to authenticity, Krak Boba has swiftly emerged as a vibrant force in the dynamic world of boba tea. The brand believes in unearthing the strength within you, celebrating authenticity and defying conventions. Our mission is to craft powerful elixirs that invigorate your senses, infuse you with vitality and empower you to reign supreme in your daily adventures. Because, at Krak Boba, we know that you were born to rule!

With an unwavering commitment to excellence and a boundless spirit of innovation, we invite you to sip, savor and celebrate the extraordinary. Krak Boba is your passport to flavor-filled escapades that awaken your inner ruler. Join us in challenging the norm and embracing the exceptional, one extraordinary sip at a time. To learn more, please visit KrakBoba.com.

###

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Pop & Bottle Grows Beyond Lattes with Matcha Hydration Launch

Pop & Bottle Grows Beyond Lattes with Matcha Hydration Launch

Marketing: David Beckham’s IM8 Partners with Inter Miami, Nescafé Unveils Espresso Keg

Marketing: David Beckham’s IM8 Partners with Inter Miami, Nescafé Unveils Espresso Keg

How Lil Yachty’s Yacht Water Is Building on Atlanta Music and Brewing Veterans

How Lil Yachty’s Yacht Water Is Building on Atlanta Music and Brewing Veterans

SPONSORED POST
Buying as Well as You Sell: Your Next Profit Tailwind

Buying as Well as You Sell: Your Next Profit Tailwind

Marketplace

Bulk Tequila - Private Label Tequila

Bulk Tequila - Private Label Tequila

View All|Post a Listing

Featured Jobs

Area Sales Manager - Sacramento, CA - Good Boy Vodka

Area Sales Manager - Sacramento, CA - Good Boy ...

Packaging Operator - Mighty Squirrel Brewing Co.

Packaging Operator - Mighty Squirrel Brewing Co.

Director of Brewing Operations  - Kane Brewing Company

Director of Brewing Operations - Kane Brewing ...

District Sales Manager - CG Roxane

District Sales Manager - CG Roxane

Brewery Team - Brewer - Red Rock Brewery

Brewery Team - Brewer - Red Rock Brewery

Brewer Level 2 - Melvin Brewing

Brewer Level 2 - Melvin Brewing

View All Jobs|Post a Job

More News

Westrock Reports Positive Q1 With Production Lines Fully Operational

Westrock Reports Positive Q1 With Production Lines Fully Operational

Beyond CEO Brown: Protein Drink Pivot Hopes to Flip the Script for Brand

Beyond CEO Brown: Protein Drink Pivot Hopes to Flip the Script for Brand

Nutrabolt Names Former KDP Exec Archambault as President, COO

Nutrabolt Names Former KDP Exec Archambault as President, COO

Distribution: The Cycle Goes Nationwide with Sprouts

Distribution: The Cycle Goes Nationwide with Sprouts

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Area Sales Manager - Inland Empire, CA - Good Boy Vodka - Good Boy Vodka
  • State Manager - MT/UT/OR - Good Boy Vodka - Good Boy Vodka
  • Area Sales Manager - Pittsburgh, PA - Good Boy Vodka - Good Boy Vodka
  • Key Account Manager - Northeast - Good Boy Vodka - Good Boy Vodka
  • Brand Ambassadors, Part Time - Madre Mezcal - Madre Mezcal
  • Assistant Taproom Manager - Kings County Brewers Collective (KCBC) - Kings County Brewers Collective (KCBC)
  • Director of Hospitality - Lawson's Finest Liquids - Lawson's Finest Liquids
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Pop & Bottle Grows Beyond Lattes with Matcha Hydration Launch
  2. Marketing: David Beckham’s IM8 Partners with Inter Miami, Nescafé Unveils Espresso Keg
  3. How Lil Yachty’s Yacht Water Is Building on Atlanta Music and Brewing Veterans
  4. Westrock Reports Positive Q1 With Production Lines Fully Operational
  5. Beyond CEO Brown: Protein Drink Pivot Hopes to Flip the Script for Brand
  6. Nutrabolt Names Former KDP Exec Archambault as President, COO
  7. Distribution: The Cycle Goes Nationwide with Sprouts
  1. FABRIC Launches Zero, a Non-Alcoholic Hop Water Built on “Function Without the Nonsense”
  2. Unwell Beverages Kicks Off the Summer with the Launch of “Red, White, and Blueberry” Energy
  3. RMBR Unveils New Packaging with National Launch at The Fresh Market — 174 Stores via UNFI
  4. Hint Reframes Hydration as Desire, Not Discipline, With “MMMMM Water” Campaign
  5. Better Than Booze Disrupts the THC Beverage Category with Industry-First Zero-Sugar, Electrolyte-Infused Hemp Drinks
  6. ALB Vodka Expands Into Publix, Marking Major Southeast Retail Milestone
  7. Badger Bevs Debuts Two New Flavors Ahead of Bar Convent Brooklyn
  1. How Lil Yachty’s Yacht Water Is Building on Atlanta Music and Brewing Veterans
  2. Middle-Tier Power Players Emerge As RNDC Nears a Total Exit
  3. Breakthru Beverage to Acquire RNDC’s Kentucky, Indiana Territories; More Transactions Incoming
  4. New Hard Lemonade RTDs Squeeze Out Mainstays
  5. Retailers Add More Space For High ABV RTDs, NA Analogs, THC
  6. Following Surfside Success, Stateside Targets 1.5M Super Lyte Cases This Year
  7. Sazerac Invests in Kendall Jenner’s 818 Tequila for Nationwide Sales and Distribution Partnership
  1. Circana Weekly Scans: Bev-Alc Sales -2.3% in ‘Second Reset Week’ Post-Easter
  2. Boston Beer to Launch 15% ABV Lytt Electric Coolers
  3. Bump Williams: Regional & Local ‘Still Matters;’ Craft Showing ‘Encouraging’ Forward Progress Through Q1
  4. A Beer For Mom (and Pls Remember the Flowers)
  5. BeerBoard: Michelob Ultra Tops Draft Volume Share on Cinco de Mayo
  6. Press Clips: Breakthru Strikes, Monster and Diageo Earnings, Hard Seltzer’s Top-Heavy Market & More
  7. RNDC’s Near-Total Exit, Middle-Tier Power Players Emerge
View All|Submit News

Promoted PR Posts

KA-EX Launches First Ready-to-Drink Creatine EAA+ Booster

KA-EX Launches First Ready-to-Drink Creatine EAA+ Booster

Artet, the THC-Infused Cocktail Brand, Collaborates with Pearl Street Caviar to Launch a One-of-a-Kind Luxury Bundle for 4/20

Artet, the THC-Infused Cocktail Brand, Collaborates with Pearl Street Caviar to Launch a One-of-a-Kind Luxury Bundle for 4/20

How Gorges Beer Co. Refinanced High-Cost Debt with the SBA 504 and TMC Financing

How Gorges Beer Co. Refinanced High-Cost Debt with the SBA 504 and TMC Financing

The 5th Ingredient Launches Beer30 + NetSuite Integration

The 5th Ingredient Launches Beer30 + NetSuite Integration

Post Meridiem Spirit Company Adds Skinny and Spicy Margaritas Just in Time for Cinco de Mayo

Post Meridiem Spirit Company Adds Skinny and Spicy Margaritas Just in Time for Cinco de Mayo

ReserveBar and AccelPay Announce Strategic Merger to Advance Digital Commerce

ReserveBar and AccelPay Announce Strategic Merger to Advance Digital Commerce

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙