Via Carota Craft Cocktails, the award-winning ready-to-pour cocktail brand inspired by the celebrated West Village restaurant, has partnered with The Ritz-Carlton New York, NoMad to launch an exclusive collection of co-branded bottled cocktails. Available at The Ritz-Carlton New York, NoMad, the collaboration features two timeless classics: the Espresso Martini and the French 75. Marking Via Carota Craft Cocktails' first-ever collaborative label, this partnership with The Ritz-Carlton New York, NoMad pairs its award-winning cocktails with one of New York City's premier luxury destinations, bringing together two brands celebrated for exceptional hospitality and craftsmanship.
Crafted with the same commitment to exceptional ingredients, thoughtful preparation, and elevated hospitality that defines both brands, the limited-edition bottled cocktails offer guests a refined, bar-quality experience with the ease of ready-to-serve convenience. Each bottle is designed exclusively for The Ritz-Carlton New York, NoMad in-room Honor Bar, celebrating the shared appreciation for craftsmanship, sophistication, and memorable moments.
The Espresso Martini delivers a rich, balanced blend of premium vodka and real espresso, while the French 75 offers a bright, elegant combination of gin, citrus, and champagne; two cocktails that have become enduring favorites among discerning drinkers.
“Our partnership with The Ritz-Carlton New York, NoMad feels like two New York stories coming together,” said Jody Williams, chef and co-founder of Via Carota Craft Cocktails. “We’re both rooted here, we both care about doing things properly, and about how people feel when they’re being hosted. These bottled cocktails are our way of bringing that spirit into a different setting—classic, thoughtful, and made with real attention to detail—alongside a hotel that really gets craft and hospitality.”
“We're always looking for thoughtful ways to elevate the guest experience through partnerships that reflect the character and energy of New York City, and Via Carota Craft Cocktails embodies that same commitment for exceptional quality that we deliver every day at The Ritz-Carlton New York, NoMad,” said Rick Corcoran, General Manager, The Ritz-Carlton New York, NoMad. “Through the creation of these exclusive co-branded cocktails, we’re offering our guests a sophisticated new way to experience two timeless classics while celebrating the creativity and craftsmanship that make New York so special.”
The exclusive co-branded bottles are available for purchase only at The Ritz-Carlton New York, NoMad, making them a distinctive offering for hotel guests and visitors alike. Whether enjoyed in-room, gifted, or shared during a special occasion, the collection brings together the artistry of one of New York's most beloved cocktail brands with one of the city's premier luxury hospitality destinations.
For more information, please follow @viacarotacraftcocktails and @ritzcarltonnewyorknomad on Instagram.
# # #
ABOUT VIA CAROTA CRAFT COCKTAILS:
At Via Carota, everything begins with the pleasure of exceptional ingredients—thoughtfully sourced, carefully prepared, and treated with respect. That same ethos lives in Via Carota Craft Cocktails, an award-winning line of ready-to-pour cocktails inspired by l’arte del bere—the art of drinking—at Via Carota. Each bottle is crafted in small batches using the same philosophy found in the kitchen: no shortcuts, no artificial ingredients, only quality spirits and perfectly balanced blends. The result is a collection of cocktails that feel both effortless and refined, designed to bring the spirit of true hospitality into the home. You can enjoy timeless classics, including the Negroni, White Negroni, Old Fashioned, Classic Margarita, Signature Manhattan, Espresso Martini, and Signature Martini. The sparkling collection—featuring the Cosmo, Spritz, Paloma, French 75, Sparkling Negroni, and Sparkling White Negroni—offers a celebratory, refreshing take on iconic serves. Whether it’s a quiet evening or a shared celebration, each pour is designed to elevate the moment. Chill, pour, and enjoy wherever life finds you.
ABOUT THE RITZ-CARLTON NEW YORK, NOMAD:
Situated at Broadway and 28th Street, The Ritz-Carlton New York, NoMad combines the brand’s legendary service with refined elegance. Conceived as a pillar of Manhattan’s renowned Floral District, the 250-key hotel is developed by Flag Luxury Group and designed by world-renowned design teams including SUSURRUS International, Rafael Viñoly Architects, Rockwell Group, Lázaro Rosa-Violán Studio, and Martin Brudnizki. Awarded by AAA with a Five Diamond Designation, the hotel offers expansive living spaces filled with bespoke furnishings and artwork alongside breathtaking views across the city’s most iconic sights, and for those who never want to leave, 16 branded luxury penthouse residences bring Ritz-Carlton's distinctive style, service, and amenities home. The hotel boasts legendary restaurants and bars by Michelin-starred chef José Andrés, including Zaytinya, offering an innovative mezze menu inspired by Turkish, Greek, and Lebanese cuisines served up in a sleek and modern setting, Bazaar Meat, an elegant and imaginative steakhouse centered around large-cut, wood-fired meats, and Nubeluz, a rooftop bar where guests can drink 500 feet in the air. For events and gatherings, the hotel offers over 10,000 square feet of event space spanning two floors, including a private outdoor terrace. The hotel also houses the signature 6,800 sq ft The Ritz-Carlton Spa New York, NoMad and Fitness Center, a subterranean escape with eight treatment rooms, saunas, steam rooms, and exclusive treatment offerings in partnership with Augustinus Bader, Dr. Dennis Gross, and ESPA.
For More Information:
Learn More
Stay Informed, Stay Competitive
Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.