Stretch Zone and Hint Team Up to Make Summer Wellness Simple

Stretch Zone, the pioneer and industry leader of practitioner-assisted stretching, and Hint, Inc., the #1 unsweetened flavored still water brand in the U.S. according to SPINS and IRI data, today announced a national summer partnership built around a shared belief: feeling good shouldn't be complicated. The partnership brings complimentary Hint sampling to 100 select Stretch Zone studios nationwide, with activations in key markets including Southern California, New York City, and Miami.

The collaboration arrives at a cultural moment when consumers aren't just working out; they're investing in how they feel. Hint and Stretch Zone are meeting members exactly there, with a partnership centered on smarter hydration, better movement, and the kind of daily wellness rituals that actually stick.

“Stretch Zone and Hint share the same core belief: that feeling good shouldn't be complicated,” said Lindsey McFadden, Chief Marketing Officer, Stretch Zone. “This partnership brings together two best-in-class brands at the moment our members need it most. Summer is when people recommit to movement, and pairing every stretch with clean, delicious hydration makes that commitment easier to keep.”

“Hydration is one of the simplest, most overlooked pillars of wellness,” said Michael Pengue, CEO of Hint Water. “Partnering with Stretch Zone lets us reach people at exactly the right moment when they're prioritizing their bodies and looking for feel-good habits that fit real life.”

Throughout the summer, Stretch Zone members and guests can enjoy complimentary Hint at participating studios following their practitioner-assisted stretch sessions, turning post-stretch hydration into a signature part of the studio experience. Participating locations and additional partnership programming will be announced throughout the season.