Skip to main content
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
  • CPG Jobs
  • Ask AI
  • Newsletter
  • Join Slack
  • Podcasts
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider

Search across the BevNET CPG Media network including BevNET, Nosh, Brewbound, Taste Radio, Nombase and CPG Jobs.

Results open on cpgmedia.com

Login Become an Insider

Features

  • BevNET Live LA: Dec. 6-8
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • BevNET Best of 2026 Awards
      Submit Your Nominations
    • BevNET 2026 Spirits Awards
      Submit Your Nominations
    • Annual CPG Awards
    • Submit Product
      Add Your Product to Our Free Database
    • Industry Showcase Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2025 Industry Awards
    • Industry Showcases
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: Dec. 6-8
  • Jobs
  • Investment
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
  • 2026 Awards
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Destilería Serrallés Announces New CEO

PRESS RELEASE posted by Destilería Serrallés, Inc.

Sep. 16, 2026 at 2:23 pm

XLinkedInRedditFacebookEmail
Report Press Release
Spirits Companies
  • image-01

PUERTO RICO - Destilería Serrallés, Inc. announced the appointment of Martin Guzman as Chief Executive Officer of the company and its subsidiaries.

Guzman brings more than two decades of experience leading global organizations, executing growth strategies. Throughout his career, he leads operations across North America, Europe, Latin America, the Caribbean, Asia, the Middle East and Africa.

“Martin’s arrival marks a new chapter in the history of Destilería Serrallés. His international experience and broad business perspective complement the strength of our organization, supporting the continued execution of our growth strategy and the advancement of our brands. His leadership will help us build on our accomplishments while preserving the legacy and values that have distinguished Serrallés for generations,” said the Board of Directors of Destilería Serrallés.

About Destilería Serrallés, Inc.

Founded in 1865 in Ponce, Puerto Rico, Destilería Serrallés is one of the oldest family-owned companies in the Americas, with a rum-making tradition spanning more than 160 years and six generations. Renowned worldwide for crafting premium rums, the distillery produces its flagship brand, Don Q, the number-one-selling rum in Puerto Rico and one of the most awarded labels in the industry.

Throughout its history, Serrallés has masterfully combined heritage, innovation, and rigorous distillation and aging processes to produce high-quality rums that capture the excellence and character of the island.

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

The Zero Proof Adds Sales and Finance Leads

The Zero Proof Adds Sales and Finance Leads

Taste Radio: Has Liquid Death Lost Its Edge? And, Is Jetty Real?

Taste Radio: Has Liquid Death Lost Its Edge? And, Is Jetty Real?

New Beverages: Vita Coco Kids, Red Bull Winter Edition, Owen’s x MGK

New Beverages: Vita Coco Kids, Red Bull Winter Edition, Owen’s x MGK

SPONSORED POST
TM2 from CO2Sustain: Solving the Taste and Carbonation Challenges in Soft Drinks

TM2 from CO2Sustain: Solving the Taste and Carbonation Challenges in Soft Drinks

Marketplace

Private Label Drinks in Cans & Bottles - Beverage Specialists - mbabeverage.com

Private Label Drinks in Cans & Bottles - Beverage ...

View All|Post a Listing

Featured Jobs

Regional Sales Director, Southeast - Mingle Beverage Company LLC

Regional Sales Director, Southeast - Mingle Bevera...

Sales- Account Manager - Antigo Zeon

Sales- Account Manager - Antigo Zeon

Director of Contract Manufacturing - Welch's

Director of Contract Manufacturing - Welch's

Sales Manager - Commonhouse Aleworks

Sales Manager - Commonhouse Aleworks

Brewer - Cerebral Brewing

Brewer - Cerebral Brewing

Regional Sales Director, Midwest - Mingle Beverage Company LLC

Regional Sales Director, Midwest - Mingle Beverage...

View All Jobs|Post a Job

More News

Simply Good Foods Lays Out Turnaround Plans in Negative Q4 Earnings Report

Simply Good Foods Lays Out Turnaround Plans in Negative Q4 Earnings Report

Updated: Celsius ‘Stands Firmly Behind’ Product Claims, Clinical Studies Amid New Class Action Lawsuit

Updated: Celsius ‘Stands Firmly Behind’ Product Claims, Clinical Studies Amid New Class Action Lawsuit

Why Carbliss is Skipping The Hard Sports Drink Trend

Why Carbliss is Skipping The Hard Sports Drink Trend

CPG Week: Cracking Into Vita Coco’s Success, Food Industry Layoffs Mount

CPG Week: Cracking Into Vita Coco’s Success, Food Industry Layoffs Mount

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Senior Specialist, Product Activation - Chobani - Chobani
  • Southwest Sales Manager - Keg Logistics - Keg Logistics
  • Pacific Northwest Sales Manager - Keg Logistics - Keg Logistics
  • Packaging Operator - Industrial Arts Brewing Company - Industrial Arts Brewing Company
  • Field Sales Rep- New Hampshire - Fiddlehead Brewing Company - Fiddlehead Brewing Company
  • Brewer (Second Shift) - Mighty Squirrel Brewing Co. - Mighty Squirrel Brewing Co.
  • Sales Representative - DWS Printing & Packaging - DWS Printing & Packaging
View AllPost a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. The Zero Proof Adds Sales and Finance Leads
  2. Taste Radio: Has Liquid Death Lost Its Edge? And, Is Jetty Real?
  3. New Beverages: Vita Coco Kids, Red Bull Winter Edition, Owen’s x MGK
  4. Simply Good Foods Lays Out Turnaround Plans in Negative Q4 Earnings Report
  5. Updated: Celsius ‘Stands Firmly Behind’ Product Claims, Clinical Studies Amid New Class Action Lawsuit
  6. Why Carbliss is Skipping The Hard Sports Drink Trend
  7. CPG Week: Cracking Into Vita Coco’s Success, Food Industry Layoffs Mount
  1. Brown-Forman Launches el Jimador New Mix Pikosito Flavor in U.S.
  2. 1792 Bourbon Introduces New Wheated Full Proof Bourbon
  3. Town Branch 17-Year Bottled-in-Bond Kentucky Single Malt Whiskey - Archive Series Volume 3
  4. Four Roses Distillery Celebrates the Holiday Season with Chestnut Wood-Finished Bourbon in Third Experimental Release
  5. Premiere Experiential Agency Promobile Marketing Welcomes New Clients Including ARIH, Momofuku and Others
  6. Woodford Reserve Introduces Double Oaked Rye
  7. RationAle Launches First Priced Series Seed Round, Forms Strategic Alliance with LA Libations and Homestead Brands
  1. The Zero Proof Adds Sales and Finance Leads
  2. Why Carbliss is Skipping The Hard Sports Drink Trend
  3. Reyes Beverage Group Adds Bacardi USA Portfolio Across 11 Markets
  4. Nearly 20% of US Adults Drank an Alcohol Alternative In The Past Six Months
  5. Mark Anthony’s Strategy for Gaining Ground in Hard Sports Drinks
  6. RNDC Settles with Unsecured Creditors, Moving Chapter 11 Liquidation Forward
  7. RTD Cocktails: New Releases From Via Carota, On The Rocks, Big Sipz and More
  1. Insider’s Week in Beer: 👻 What’s Scarier, Beer Sales or Halloween Costumes?
  2. Judge Orders Constellation Brands and Coors Distributing Company to Arbitration
  3. Press Clips: Miller Lite Offers Brewers Fans ‘Clinch Cans’ After World Series Win; Maine Brewers’ Guild Pauses 207 Beer Week
  4. The Zero Proof Adds Sales, Finance VPs
  5. Tilray Streamlines Brewery Network to 6 Facilities & Cuts Workforce; Targets 1M Cases of Carlsberg in 2027
  6. Carbliss Skips Vodka + Ade RTDs to Bet on High-ABV Canned Cocktails
  7. A-B’s US Biz Gains Beer & Spirits Share, Despite Single-Digit Q3 Losses
View All|Submit News

Promoted PR Posts

Ollie Expands ERP System to Include Distilleries and Purpose-Built Tools for Spirits Producers

Ollie Expands ERP System to Include Distilleries and Purpose-Built Tools for Spirits Producers

Cultivate CPG Names Eric Baldwin Vice President of Sales – Albertsons

Cultivate CPG Names Eric Baldwin Vice President of Sales – Albertsons

Quench Ventures Announces $4.4 Million in Investments in SipMARGS and Kenetik, Expanding Its Beverage Portfolio

Quench Ventures Announces $4.4 Million in Investments in SipMARGS and Kenetik, Expanding Its Beverage Portfolio

H2Glow Launches Daily Beauty Hydration Electrolyte Drink Mix to Support Healthy Skin from Within

H2Glow Launches Daily Beauty Hydration Electrolyte Drink Mix to Support Healthy Skin from Within

FlavorSum Identifies Cultural Shifts and Flavor Experiences Shaping 2027 Food & Beverage Innovation

FlavorSum Identifies Cultural Shifts and Flavor Experiences Shaping 2027 Food & Beverage Innovation

Nawon Unveils New Coconut Water Innovations for Private Label Brand

Nawon Unveils New Coconut Water Innovations for Private Label Brand

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

Contact Us
  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase