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Old Potrero Releases 2026 Christmas Spirit
PRESS RELEASE posted by Hotaling & Co.
ANNOUNCING: OLD POTRERO RELEASES 2026 CHRISTMAS SPIRIT
A 10-YEAR WHISKEY DISTILLED FROM A SAN FRANCISCO CHRISTMAS ALE
Just 492 bottles of the third annual holiday release will be available
SAN FRANCISCO, November 6, 2026 – Old Potrero is celebrating the holidays with the return of Christmas Spirit, an exceptionally limited whiskey distilled from a San Francisco Christmas Spiced Ale and aged for 10 years in once-used Old Potrero Straight Rye Whiskey barrels. The 2026 release is limited to just 492 bottles and is bottled at 50% ABV in a 700ml format, with an SRP of $139.99.
The story begins in Potrero Hill, San Francisco, in 2015, when the Christmas Ale was brewed and then distilled twice in copper pot stills before being laid down in rye whiskey barrels for a decade of maturation. The result brings together two pieces of San Francisco drinks heritage: brewing and whiskey-making, in a spirit created specifically for the holiday season.
Christmas Spirit opens with an evolving bouquet of citrus peel, maple syrup and pine, followed by flavors of cherry, malt, sweet orange peel and spiced fruitcake. Enjoy it on the rocks or in a whiskey cocktail to add a little holiday cheer.
Each of the 492 bottles features a festive To & From neck tag, making gifting easier this year.
Old Potrero Christmas Spirit is available throughout California and Massachusetts, as well as online for purchase to AL, AZ, AR, CA, CO, CT, DE, DC, FL, GA, ID, IL, IN, IA, KY, LA, ME, MD, MA, MI, MN, MO, MT, NE, NV, NH, NJ, NM, NY, NC, ND, OH, OK, OR, PA, RI, SC, SD, TN, TX, VT, VA, WA, WV, WI, WY beginning today.
For more information on Old Potrero or to purchase Old Potrero 2026 Christmas Spirit, please visit the Old Potrero website.
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About Old Potrero
Old Potrero Rye Whiskey is a testament to the pioneering spirit and the celebrated return of pot-distilled whiskey in the United States. Created by Fritz Maytag, the same beverage visionary who sparked the craft beer movement with his purchase of Anchor Brewing in 1965 and the founder of the original Anchor Distilling Co., now Hotaling & Co., Old Potrero is credited as the first American craft whiskey to hit the market since Prohibition.
About Hotaling & Co.
A born-and-bred San Francisco original, Hotaling & Co. is the leading importer of artisanal spirits and cocktail essentials. With dedication to artisanal spirits first started in 1993 under the name Anchor Distilling Company, Hotaling & Co. carries on a pioneering legacy through its name, giving a nod to the local legend A.P. Hotaling, who ventured West during the Gold Rush and quickly became one of the most reputable spirits dealers in the country and a notable figure in American drinking culture. Fueled by a passion for beverage expertise, education, and hospitality, Hotaling & Co. carries on this tradition of artisanal excellence by bringing together a family of like-minded spirits committed to craft and care. Today, Hotaling & Co.’s portfolio is synonymous with brands of unmatched quality and character, including Luxardo Liqueurs & Cherries, Nikka Whisky, Frey Ranch, HIRSCH Selected Whiskeys, Junipero Gin, HINE Cognac, Convite Mezcal, Kavalan Whisky, Denizen Rum, Dingle, BarSol Pisco, Old Pulteney Whisky, Arran Whisky, Old Potrero Rye Whiskey, Silvio Carta and more. ©2026 Hotaling & Co., San Francisco, CA. All rights reserved.
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