Search across the BevNET CPG Media network including BevNET, Nosh, Brewbound, Taste Radio, Nombase and CPG Jobs.
Shamrock Farms Introduces Limited-Edition Milk for the Holidays, Santa's Favorite Milk
PRESS RELEASE posted by Shamrock Farms
The Official Milk of the North Pole™, Santa’s Favorite Milk comes in two festive flavors, Snickerdoodle Cookie and Chocolate Mint Cookie
· What is Santa’s Favorite Milk? Santa’s Favorite Milk is Shamrock Farms’ new limited-time-only line of milk, available through December 31st, 2026.
· Where can I buy Santa’s Favorite Milk? Santa’s Favorite Milk comes in two delicious flavors—Snickerdoodle Cookie and Chocolate Mint Cookie—and can be found at Family Dollar nationwide, Albertsons and Safeway regionally, and Walmart in Arizona.
· How can I use Santa’s Favorite Milk? As the Official Milk of the North Pole, Santa’s Favorite Milk is a comforting treat for the whole family, a festive addition to holiday drinks, and the perfect reward to leave out for Santa.
THE NORTH POLE (NOVEMBER 10, 2026) – Today, Shamrock Farms, one of the largest family-owned-and-operated dairies in the country, introduced Santa’s Favorite Milk, a limited-edition beverage designed for the holidays.
In a season full of traditions, Santa’s Favorite Milk fuels festivity by infusing fresh milk from Shamrock Farms with classic cookie flavors. A perfect companion for cookie-decorating evenings and a spirited ingredient for cocktails and mocktails, Santa’s Favorite Milk is made to be enjoyed throughout the coziest time of the year.
Santa’s Favorite Milk comes in two unique, nostalgic flavors:
· Snickerdoodle Cookie – Fresh-baked snickerdoodle cookie milk, featuring notes of cinnamon and sugar for a festive, classic taste.
· Chocolate Mint Cookie – Rich chocolate and a swirl of creamy mint. A holiday treat that's smooth, sweet and full of cheer.
“No one knows milk like Santa, so we were honored to work closely with the North Pole to bring Santa’s Favorite Milk to people everywhere this year,” said Liz Northrup, Brand Director, Shamrock Farms Masterbrand. “We hope you enjoy Santa’s Favorite Milk all season long—just don’t forget to leave a bottle by the tree.”
Santa’s Favorite Milk is the latest innovation in Shamrock Farms’ line of seasonal staples, including the recipe-friendly Heavy Whipping Cream and the iconic Eggnog in Pumpkin Spice, Vanilla Spice and Traditional flavors.
Where Can I Buy Shamrock Farms’ Milk This Holiday Season?
Santa’s Favorite Milk is available through December 31st, 2026, at a wide variety of retailers throughout the country, including:
· Albertsons/Safeway (Arkansas, Arizona, California, Colorado, Idaho, Louisiana, Montana, Oklahoma, Utah, Washington, Wyoming)
· Family Dollar (National)
· Fry’s (Arizona)
· Harris Teeter (Florida, Georgia, North Carolina, South Carolina)
· H-E-B (Texas)
· Jewel Osco (Illinois, Indiana)
· Walmart (Arizona)
Shamrock Farms has helped create holiday memories and delicious winter treats for families across the country for more than 100 years. Follow @shamrockfarmsmilk on Instagram for inspiration on how to enhance your holiday traditions with Santa’s Favorite Milk and visit shamrockfarms.net/where-to-buy to find Santa’s Favorite Milk near you.
ABOUT SHAMROCK FARMS
Shamrock Farms is one of the largest family-owned dairies in the country and has been challenging category conventions for four generations. Founded in 1922, Shamrock Farms is committed to delivering the best-tasting products on the market. Its impressive portfolio of products, including Rockin' Protein® and Shamrock Farms® ready-to-drink milk, are sold in over 135,000 retailers and quick service restaurants nationwide. Shamrock Farms is a division of Shamrock Foods Company. For more information, visit shamrockfarms.net and rockinprotein.com.
CONTACT
John Dolan
248-930-3350
Stay Informed. Stay Competitive.
Become an Insider to unlock exclusive CPG insights, data, education, and industry exposure for food & beverage leaders.
Industry Analysis
Context behind the headlines
Data & Reports
Category performance & trends
On-Demand Education
Expert-led video courses
