The evolving energy consumer
Most of us seek balanced energy and stamina throughout our day—whether we’re doing an at-home workout or simply trying to stay alert and focused for our next video conference. We look for products that boost energy and are made from natural ingredients that contribute to our holistic wellbeing.
Energy consumers, from the sports nutrition and lifestyle categories alike, are demanding clean energy from plant-based ingredients that does not leave them feeling “jittery.” However, they are not willing to comprise convenience. From functional snacks to on-the-go beverages, consumers want a burst of better for you energy whenever and wherever they need it. In fact, “‘Enhanced energy’ remains the most common health attribute in functional snack bars,” according to Mintel.1
In addition, consumers also want their favorite energy boosting ingredients to be good for the planet. For example, across the supplement category, traceability and sustainability are some of the top purchase motivators.2 Up-cycling—the act of transforming byproducts into new, high quality products—is a key sustainability innovation that will continue to grow consumer interest. With traditional coffee processing the skin is removed and discarded. Coffeeberry® Energy is intentionally designed to retain the unique polyphenols of the whole coffee fruit, including the skin.
Organic caffeine that goes beyond the bean
Our ingredient Coffeeberry Energy delivers organic, natural energy that powers our day, no matter what’s in store.
Designed with today’s consumer in mind, Coffeeberry Energy retains the natural coffee nutrients from the whole coffee fruit. Made from carefully selected Arabica coffee fruit, Coffeeberry Energy delivers standardized levels of coffee fruit caffeine to a marketplace demanding natural sources of energy.
Coffeeberry Energy uniquely provides naturally occurring coffee polyphenols including chlorogenic acids, organic acids, and trigonelline. Exclusively available from FutureCeuticals, Coffeeberry Energy can help you differentiate yourself from other caffeine ingredients.
- Standardized to 70% natural caffeine and 5% native coffee fruit polyphenols
- Intentionally designed to retain unique polyphenols of the whole coffee fruit
- Unique source of caffeine
- Organic available
- Sourced from Rainforest Alliance™ Certified Farms
A red fruit for a green planet
Coffeeberry Energy is a 100% Rainforest Alliance Certified™ ingredient. The Rainforest Alliance works together with companies, farmers, foresters, communities, and consumers to amplify the voices of farmers and forest communities, improve livelihoods, protect biodiversity, and help people mitigate and adapt to climate change in bold and effective ways.
The Rainforest Alliance Certified™ seal is a symbol of the rigorous and comprehensive environmental, social, and economic standards our coffee fruit supply chain meets while seeking continual improvement on the journey to sustainable agriculture.
For more information, visit rainforest-alliance.org.
Contact us today to learn more about how you can add clean, natural caffeine to your next energy boosting innovation.
Mintel1. A year of innovation in snack bars, 2020. May 2020.
Mintel2. A year of innovation in VMS, 2020. May 2020.