Distribution: RYZE Adds More Mushroom Lattes To Target
In distribution news, RYZE added more lattes to Target, Gym Soda is entering NYC with Big Geyser and Walmart modernizes its iced tea set.
Distribution
Read the latest beverage industry news and insights relating to distribution, wholesale, and direct store delivery (DSD). From reporting on changes in the distribution of products, to diving into the current state of play between beverage brands and distributors, the latest industry news and analysis provide context and best practices within a complex beverage distribution network.
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Featured Distribution Content
Sol-ti Bets on Foodservice Expansion With Key Hires, Multifunctional Shots
Functional wellness shot and cold-pressed juice brand Sol-ti has hired experienced beverage industry operators to help expand its retail footprint.
Distribution: Hiyo Goes National with Target
Non-alcoholic social tonic maker Hiyo is rolling out to nearly 2,000 Target stores nationwide, according to the brand, as well as online via Target.com.
Additional Content
Coca-Cola Licenses Minute Maid, Simply Brands To Sell Fresh Fruit
The Coca-Cola Company has licensed its Simply and Minute Maid brands to distribute fresh grapes and citrus fruit marking the first time the beverage maker has partnered with a fresh produce company.
Distribution Roundup: Lemon Perfect Hits Target, Cann In NY State
Lemon Perfect is moving into nearly 500 Target stores, cannabis beverage brand Cann is now available in New York state and Bored Cow makes its national retail channel debut in Sprouts Farmers Market.
“A Lot of Fun is Being Had”: How Coachella Is Embracing Non-Alc
Coachella Music Festival has for the first time partnered with a non-alcoholic retailer, The New Bar, to offer zero-proof cocktails and ready-to-drink (RTD) beverages bringing for inclusivity to the NA community at the two-weekend concert event in Southern California.
Gainful Brings Personalized Supplement Powders from DTC into Brick-And-Mortar
Personalized nutritional supplement company Gainful is branching out from DTC with a national launch in Target featuring a simplified customization process to reach retail customers both online and in-store.
Distribution Roundup: Olipop Brings Soda to Sweetgreen; Soylent, Ketone-IQ Expand
Olipop has been clear about its mission to convert traditional soda drinkers to its low-calorie, functional soft drinks, an effort that now extends to foodservice through a new partnership with sweetgreen.
Genius Juice Shifts Focus, Parts With KeHE
Genius Juice is taking a strategic shift away from growth at all costs seeing innovation as a way towards profitability after a tumultuous end to its distribution partnership with KeHE.
Tony Haralambos On ‘Loving Life’ Since Pivoting From Distribution To Warehousing
In 2019, independent, distribution company Haralambos Beverage Company sold its portfolio to fellow SoCal distributor Classic Beverage seeing opportunity in warehousing and logistics.
Distribution Roundup: Water Makes Waves With Jove, Alkaline88, Richard’s; 8th Wonder Lands in PUG NYC
Alkaline water steps into the spotlight this week, as marked by new distribution for Jove, Richard’s Rainwater and Alkaline88, along with news from 8th Wonder Teas and Pickle Juice.
Health-Ade’s Canned Kombucha Opens Dodger Stadium Business, Preps to Scale
After debuting a canned line of its flagship kombuchas this month, Health-Ade is using the new format to deepen its retail presence and open up new channels, beginning with the company’s first-ever pro sports partnership with the Los Angeles Dodgers.
Spirits Distribution: Southern Extends Travel Sector Reach, Takes ICONIC; Lalo Tequila on the Move
Just in time for spring break, Southern Glazer’s Wine & Spirits announced plans to acquire Miami-based WEBB Banks, extending its footprint to the Caribbean, Central America and South America. The distributor will also now service WEBB Banks’ travel retail and cruise sector clients.
Mayawell: Sales Grow Despite Distribution Challenges
After a tough 2022 forced the company to take a “higher-level look” at its business, Mayawell is charting a new way forward.
Devil’s Drink: Craft Soda Rises in Craft Beer Country
Devil's Foot Beverage Company has been building a loyal following for its low-sugar, craft sodas in the Western North Carolina region and recently upsized its production capacity to expand in retail across the Southeast.
DFA Looks To Younger Milk Drinkers, Partners With Good Culture
Dairy Farmers of America has entered a licensing agreement with cultured dairy brand Good Culture to make a probiotic fluid milk product that hopes to target a younger demographic.
Hiyo Builds on Non-Alc Trend, Hits Retail Shelves
Non-alcoholic drink brand hiyo increased sales tenfold last year and beat its total sales from January 2022 in the first two days of 2023 saying it could have doubled sales during the month if it had more supply to offer.