Beverage School Winter 2020: Route to Market

Transcript

Bill Zipper [00:08] Hi, I'm Bill Zipper from Cascadia Managing Brands. We are a brand management firm. We work with companies for sales, marketing, operations, logistics, uh Amazon. Uh, we've been doing this, uh, combined for about 70 years. Killing me. Um, but, uh, we've worked with brands like Evian and Nantucket Nectars, and Clearly Canadian and Fresh Samantha Odwalla, Naked Juice, uh, Liquid Death, uh, H2O, uh, C2O coconut water, and, uh, Hint Zo coconut water, etc. So I'm gonna talk today about the ways in which you can bring your brand to market. There are a lot of ways to take your…

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