Inside Tik Tok Shop

Speaker 1 [00:08] Right, so you guys get those amazing newsletters every morning. This is Adrianne DeLuca, and she writes the damn things, and so everyone give her a hand.

Speaker 2 [00:28] Thank you, Jeff. Well, we're not going to talk newsletters today, but something equally as exciting. If you're in this room, you know that beverage has always done best in brick and mortar. But well, you all have probably been stressing about sales and physical retail, the Gen Zs are helping turn attention to an entirely different channel. In case you haven't noticed, eCom isn't going away. In the past year,…