Summer 2013

Program

(Preliminary agenda as of May 22, 2013. Times and sessions are subject to change.)
 

Monday, June 3, 2013
 
Beverage School NYC, Click here for agenda
 
 
Tuesday, June 4, 2013
 
7:30 – 8:00
REGISTRATION AND BREAKFAST

8:00 – 9:30
New Beverage Showdown Semifinal Presentations

9:30 – 9:35
Opening remarks and introduction of the day’s activities. John Craven, Founder and CEO, BevNET

9:35 – 10:00
Presentation: Ancient Ingredients, New Products Tyler Gage and Dan MacCombie, Co-founders, Runa

10:00 – 10:25
Presentation: Failing Up Bob Bloom, Director of Business Development, WILD Flavors

10:25 – 10:50
Panel: The Momentum Moment – Brands on the Move Ben Weiss, Founder, BAI; Jeff Church, CEO, SUJA; Chris Campbell, CEO, Chameleon Cold Brew

10:50 – 11:00
Distributor Talk I: The Natural Market Nat Noone, Founder, Green Shoots Distributing

11:00 – 11:30
NETWORKING BREAK

11:30 – 12:00
Presentation: Doing What’s Good Michael Zacka, CEO, Tetra-Pak North America

12:00 – 12:10
Distributor Talk II: National Accounts Pat Bolden, Co-founder, L.A. Libations

12:10 – 12:30
Presentation: Affordability, Availability, and Acceptability – Making the three A’s work for your brand Darren Marshall, VP of Marketing and Innovation, VEB

12:30 – 1:30
LUNCH AND EXPO

1:30 – 3:30
EXPO

3:30 – 4:00
New Beverage Showdown Judging and Finalists Announced

4:00 – 4:30
Presentation: Inside High Pressure Processing Joyce Longfield, CEO, JL Nutrition and Food

4:30 – 5:00
KEYNOTE: AriZona Beverage – Inquires about Innovation and Independence Don Vultaggio, Chairman, AriZona Beverage

5:00 – 7:00
COCKTAILS AND NETWORKING
 
 
Wednesday, June 5, 2013
 
8:00 – 9:00
REGISTRATION AND BREAKFAST

9:00 – 9:05
Opening remarks and introduction of the day’s activities. John Craven, Founder and CEO, BevNET

9:05 – 9:30
Case Study: Zola and Brand Identity Chris Cuvelier, CEO, Zola Fruits of the World

9:30 – 10:00
Retailer Presentation: Building Brands in Kroger Mary Ellen Adcock, VP of Natural Foods, Kroger

10:00 – 10:30
Panel: Reaching Your Core Consumer Vanessa Walker, Sr. Director Strategic Brand Management, National Beverage Corp.; Greg Fleishman, Chief Marketing Officer, Sambazon; TBA

10:30 – 11:00
NETWORKING BREAK

11:00 – 11:35
New Beverage Showdown Final Presentations Part 1

11:35 – 12:00
Retailer Presentation: Growing with Fresh Direct Kelly Marlowe, Grocery Category Merchant, Fresh Direct

12:00 – 12:30
Investor Presentation: The Value-Added Minority Investor Josh Goldin and Trevor Nelson, Managing Directors, Alliance Consumer Growth Fund

12:30 – 1:30
LUNCH

1:30 – 1:45
Distributor Talk III: New York and the Region Distributor TBA

1:45 – 2:15
Case Study: Kevita Crosses Into the Mainstream Bill Moses, CEO, Kevita

2:15 – 3:00
Finance Presentation: Avoiding the 10 Percent Haircut Brette Simon, Partner, Bryan Cave LLP

3:00 – 3:35
New Beverage Showdown Final Presentations Part 2

3:35 – 4:00
NETWORKING BREAK

4:00 – 4:30
Presentation: Using Trend Mapping to Guide Innovation Kara Nielsen, Trendologist, CCD Innovation

4:30 – 5:00
Panel: Building Winning Entrepreneurial Cultures Mike Kirban, CEO, VitaCoco; Greg Fleishman, EVP Marketing, Sambazon; Pete Lescoe, Founder, Food Should Taste Good; Amy Taylor, VP/GM, Red Bull

5:00 – 5:30
New Beverage Showdown Judging and Awards

 




Sponsors & Partners:

Allen Flavors
Tetra Pak
WILD Flavors
Pharmachem
Sovereign Flavors
Templar Food Products
Tetra Pak