BAWLS signs multi-year sponsorship deal with National Bicycle League

Miami, FL – November 26, 2007 – BAWLS Guarana today announced the signing of a multi-year sponsorship deal with the National Bicycle League (NBL) to keep BMXers bouncing down the track for years to come! The NBL introduced BAWLS Guarana to BMXers around the country as the Official Energy Drink of the league’s 2007 National Series.

To keep the ‘buzz’ going, BAWLS plans to launch TWO new flavors in 2008 to accompany their already popular products. Additionally, the BAWLStyle.com Bunny Hop Contest - a hit at the 2007 NBL Grand Nationals - will become part of the league’s program at all BAWLS-attended races in 2008, complete with prizes including BAWLS BMX gear, bikes and more! BAWLS also plans to announce several new pro rider sponsorships over the next few weeks and will be launching another nationwide BAWLS BMX Blowout Contest Spring 2008.

“BAWLS Guarana had a wonderful 2007 season with the NBL – the athletes, volunteers, track owners, parents and staff have truly welcomed us into their family,” said BAWLS Founder and CEO Hoby Buppert. “2008 is going to be a very exciting year for us and we’re thrilled to make BMX racing a permanent part of our marketing for years to come.”

BAWLS is currently available at BMX tracks across the US, as well as at Target, CompUSA and Microcenter stores. You can also find BAWLS at a number of grocery and convenience chains including 7-Eleven, Speedway SuperAmerica, Plaid Pantry, Casey’s General Stores and Publix Supermarkets.

For more info on BAWLS BMX, visit www.BAWLStyle.com.

Source: Hobarama, LLC/BAWLS Guarana