(San Francisco, CA) September 16, 2010 – San Francisco-based Adina for Life, Inc., creators of Adina 100% USDA Organic, Fair-Trade Certified and gluten-free beverages, has been awarded The Glass Packaging Institute’s 2010 Clear Choice Award in the organic food or beverage category for the bottle design of its flagship line of herbal elixirs, Adina Holistics™. Since 1989, the Clear Choice Awards has honored consumer product goods (CPG) manufacturers who expand the frontiers of glass packaging design by using glass containers in innovative ways.
“We’re honored to receive this year’s Clear Choice Award,” said Bruce Burke, Chief Marketing Officer at Adina for Life, Inc. Burke said the packaging for Holistics is indicative of the company’s mission to produce drinks that are both better for consumers and better for the planet. Burke added that glass was a natural choice to protect the ingredients and emphasize the products organic roots.
Adina Holistics comes in seven great-tasting, fruit and herbal infused varieties. Distribution has grown rapidly since its launch in May 2009, and Adina's herbal elixirs are now available in 36 states through national and regional chain retailers such as Target, Whole Foods Markets, Walgreens, Safeway, Wegmans, Shaw's, HyVee, Albertson's, Fry's, Bashas’, Dahl's, Marsh, Lunds and Byerly's, Nuggets, Big Y, Market Basket, Dierbergs, Henry's, 7-Eleven, Speedway, QuikTrip, Holiday Station, Casey's, as well as thousands of independent retailers across the country.
AboutAdina for Life, Inc:
Adina for Life, Inc., is led by a pioneering team of entrepreneurs from Odwalla®, and SoBe®. Inspired by the vision to create a world that “Drinks No Evil,” these industry innovators came together to grow Adina and change the way the world does business—one drink at a time. The company is dedicated to producing great-tasting, better-for-you fair trade beverages, using only natural and/or USDA organic, directly sourced ingredients from around the world.
Adina for Life, Inc. has three product lines: Adina Holistics™ Herbal Elixirs, Baristas Brews™ All-Natural Coffee Drinks, and Organic Tribal Blends ™, Coffee Drinks. For more information or to follow Adina Holistics on Twitter, visit www.adinaworld.com.