This week’s new drinks feature Laird’s entrance into dairy-based protein coffee, an incoming creatine soda launch and zero sugar offerings from V8 Energy and Planet Oat.
V8 Energy
For a brand known for tomato and vegetable juices, V8 is going deep in the energy category. The Campbells-owned brand released three Energy Zero Sugar varieties – Blueberry Raspberry, Strawberry Lemonade and Cherry Lime – this week. Each 8 oz. can has 80 mg of caffeine. The new offerings add to its existing 15 Energy options and three varieties of drink mixes. For more information, visit campbells.com/v8/v8-energy.
Laird Superfood
Laird Superfood is supplementing its functional coffee and creamers portfolio with a line of Protein Coffee with Lion’s Mane Mushroom. The three instant coffee varieties (Sweet & Creamy, Vanilla and Unsweetened) mark the brand’s first foray into dairy. Each 5.3-ounce bag retails for $19.99 and has 10 grams of protein per 0.5 oz. serving. For more information, visit lairdsuperfood.com.
Protein Inc.
Protein Inc., a new shot supplement maker, has unveiled its four-SKUs (Coffee, Pineapple, Matcha and Strawberry) available for pre-order on the company website. Each 3.3 oz shot contains 100 calories and 25 grams of protein with zero sugar, fat or carbohydrates. For more information, visit protein.inc.
good2grow
Better-for-you kids juice maker good2grow has added its fourth flavor in its bigger 10-ounce juice beverage line, Watermelon Berry Twist. The brand’s larger format bottles are available in Walmart, Target, Albertsons, H-E-B, Hy-Vee, QuikTrip and Circle K, among others. For more information, visit good2grow.com.
Death Wish Coffee Co.
Death Wish Coffee is kicking off 2026 with a pair of limited-edition flavored bean varieties: Organic Cinnamon Sugar and Coconut Caramel. The former variety is new to the brand and is available in 9 oz. ground bags on Amazon and in Sprouts Farmers Market locations. Coconut Caramel is a relaunch of a popular LTO sold in 9 oz. ground bags and 10-count pods on Amazon and the company website. For more information, visit deathwishcoffee.com.
Joyburst
Having already established itself in hydration, protein, energy and RTD coffee, Joyburst is moving into the nascent creatine soda set later this year. While not yet available, the brand’s announcement of a three-SKU set (Icy Pop, Fuzzy Peach Rings and Cotton Candy) is already drawing interest. Each 12-ounce slim can will have 2 grams of creatine and zero sugar. For more information, visit joyburst.com.
Twinings
British tea brand Twinings is adding peach-flavored Revive to its Sparkling Tea set. Fortified with magnesium and vitamin C, Revive is caffeinated with a base of green tea. The new offering adds to Twinings RTD line that already includes Refresh (raspberry lemonade), Defence (Orange) and Boost (lemon), all available in 8 oz. cans. For more information, visit twinings.co.uk.
Califia Farms
Alt milk brand Califia Farms has expanded its presence in the plant-based dairy set with its first-ever Simple & Organic Soymilk. The minimalist soymilk has three ingredients – organic soybeans, water, sea salt – and 8 grams of plant protein. Along with soy, Califia has expanded its creamers Simple & Organic Sweet Crème Almond Creamer and Simple & Organic Salted Caramel Almond Creamer in 25.4 oz. as well as its multiserve, 48 oz. RTD coffee blends: Vanilla Cold Brew with Almondmilk, Unsweetened Matcha with Almondmilk and Brown Sugar Cold Brew with Almondmilk. For more information, visit califiafarms.com.
Planet Oat
Another plant-based dairy brand has added to its creamer lineup. Planet Oat announced two Zero Sugar oat milk creamers: Caramel and Vanilla Cinnamon. The two new options are available in 32 oz. bottles. For more information, visit planetoat.com.
Red Bull
Red Bull has graduated two seasonal varieties, Winter Edition Iced Vanilla Berry and Summer Edition White Peach, into its permanent lineup (under new names Iced Edition and Peach Edition). The energy drink giant is also releasing a limited-edition, collectible can honoring brand ambassador and NBA All-Star Pascal Siakam. For more information, visit redbull.com.
Jocko Fuel
The protein shake category is getting another sugary breakfast option with Jocko’s Molk Fruity Cereal variety. The 12 oz. protein shake has 30 grams of protein, 2 grams of sugar and 180 calories. The new falvor adds to Jocko’s current shake lineup of Chocolate, Vanilla, Banana Cream and Sweet Coffee Cream. For more information, visit jockofuel.com.
Health-Ade
Ginger has always been a winner in kombucha, and it takes a starring role in Health-Ade’s latest limited-time release, Ginger Lemon Berry. Timed to arrive for National Kombucha Day earlier this week (January 15), Ginger Lemon Berry is now available online and at Whole Foods, Sprouts, Target and other stores. To learn more, head to health-ade.com.
Delta Beverages Cannabis Spirit
We’ve seen a slew of new and existing cannabis beverage brands embrace spirit-style 750mL bottles over the past 12 months, and Delta’s entrance into the category just confirms its red-hot status. The THC seltzer maker’s inaugural Cannabis Spirit, available for pre-order now for $59 ahead of its February launch, is Blood Orange Vanilla, offering 10mg THC and 2mg CBD per serving and infused with a curated terpene profile. Get more details at drinkdeltaspirits.com.