Adrianne DeLuca

Adrianne DeLuca

Assistant Managing Editor, Newsletters, BevNET & NOSH

Adrianne DeLuca is the Assistant Managing Editor - Newsletters for BevNET and NOSH.

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Posts by Adrianne DeLuca

BioSteel Signs First Collegiate Athlete Brand Partner Azzi Fudd

Sports nutrition brand BioSteel announced today it has signed University of Connecticut women’s basketball freshman Azzi Fudd as its newest brand ambassador and partner, marking the brand’s first college-level NIL (Name, Image and Likeness) deal and bringing together one of the fast-growing brands in sports drinks and a rising star college athlete.

Two Roots and Truss Beverage Co. Partner To Bring Cannabis Beer to Canada

Non-alcoholic craft beer maker Two Roots Brewing and cannabis beverage company Truss Beverage Co. announced a partnership this week to bring hemp-infused, non-alcoholic beer to Canada. The line will launch under Truss’ new Bedfellows Liquid Arts brand with two THC and CBD-infused beers -- Bedfellows Haus Mates and Bedfellows Indie Pals.

Coca-Cola and PepsiCo Named World’s Top Plastic Polluters

Two of the world’s leading beverage companies -- The Coca-Cola Company and PepsiCo -- were named among the world’s top plastic polluters for the fourth year in a row, according to the latest global Brand Audit report from Break Free From Plastic (BFFP), released yesterday.

People Moves: Eternal Water Taps Essentia Talent; Jones Soda Names New CMO

In this People Moves roundup: Eternal Water taps Essentia talent, Jones Soda names new CMO amid push towards cannabis, Lemon Perfect brings on PepsiCo Water+ alum as CMO, Jennifer Yu in as Diageo’s VP of Brands and Culture and New Wave Soda Brings on J.W. Fischer as Sales VP.

Wild Bill’s Aims To Get Consumers Back On The Soda Bandwagon

Craft soda maker Wild Bill’s is adding some new innovations to its wagon through a business model expansion and growing product portfolio which includes seasonal soda launches, a low sugar line, and a variety of new snacks and sauces.

Whole Foods Predicts Sustainably Sourced Food and Functional Ingredients Will Be Among 2022 Top Trends

Sustainability-focused food trends such as ultra-urban farming and regeneratively-grown grains were among the top picks in this year’s edition of Whole Foods’s Top 10 Food Trends list, released yesterday. For the first time, in conjunction with the announcement, the retailer is offering a 10-item sample box highlighting a product from each trend

Southern Glazer’s Brings Good Sunday to California

Founded in spite of brutal hangovers and built on the foundation of a life-long friendship, spirit-based ready-to-drink cocktail brand Good Sunday announced it has closed a $1 million Series A funding round led by Vecture Inc. founder Angelo Catenaro to support the brand’s upcoming U.S. debut.

Bettaway Expands Operations For New AriZona Iced Tea Production Facility

National supply chain management company Bettaway announced the opening of a new logistics management center to complement the recent construction of its 1.2 million square-foot AriZona Iced Tea production and distribution facility in Keasbey, New Jersey. The Keasbey campus is now the largest production and distribution center in AriZona Iced Tea’s network.

Nielsen: Non-Alc Beverage Sales Accelerate And Remain Strong

All channel sales remained strong and accelerated across most non-alcoholic beverage categories, increasing 14.4% year-over-year during the two-week period ending on September 25, even as volumes continue to migrate back toward on-premise, according to an analysis of Nielsen data by Goldman Sachs Equity Research.