Ben Soffer, the Instagram celebrity behind @boywithnojob, discussed the development of his upstart wine-based cocktail brand Spritz Society, how his expertise in influencer marketing helped shape the brand’s vision and business strategy, why authenticity is a common theme in everything he does and how he got up to speed as a first-time beverage entrepreneur.
In this episode, the hosts discussed recent headlines on BevNET and NOSH, including how prebiotic soda brand Poppi leveraged its presence on TikTok in support of a recent $13.5 million round of capital, why MTN DEW’s limited-edition Flamin’ Hot variety works (whether we like it or not) and the potential pitfalls of brand positioned as a better-for-you Hot Pocket.
Austin, Texas based Live, which to date has been a marketer of kombucha beverages, has recently expanded its product portfolio to include a new line of probiotic shots. Branded simply…
As summer wraps up beverage brands launched a variety of new functional, fruit-flavored drinks while others jumped ahead to fall with limited pumpkin-themed releases. Check out the gallery below for the latest hemp-infused products from companies such as Lift, Beak & Skiff and Green Monké, new brand debuts, product reformulations and more.
Vice Ventures founder Catharine Dockery spoke about the massive opportunity for CPG categories, such as cannabis, alcohol and sexual wellness, that have traditionally been shunned by institutional investors, how her firm utilizes non-traditional data to make informed decisions, why she believes a shakeup in beverage alcohol distribution is on its way and why she spends most of her day engaging in new business pitches.
As summer begins to wrap up, spirit brands continue to grow the ready-to-drink cocktail space with new tropical concoctions from Monaco, Western Spirits and Onda, as well as innovative tequila-based beverages from Agavales and Ranch Rider Spirits. Check out the gallery for the latest releases, brand debuts, and limited edition relaunches.
Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week's special co-host is Nicolas Mindel, a partner with Amberstone Ventures, who will share his thoughts, questions and feedback with the participants.
David Klavsons, the CEO of King Juice, the maker of Calypso, spoke about how the company has leveraged its well-recognized lemonade brand, key distribution partnerships and consumer demand for low sugar formulations to achieve rapid and consistent growth in recent years.
New Beverage Showdown 18 winner Corsa has rebranded and repositioned its flagship line of non-alcoholic spritz beverages. Now known as Corsa Hydration Tonics, the products are packaged in 8 ounce cans and feature added electrolytes to deliver a “recovery” function.
The spirit industry saw a variety of innovations across the whiskey and tequila categories this month along with a handful of limited-edition expressions and new brand debuts including Fleur Charmante and Calirosa. Check out the gallery below for the latest from WhistlePig, Gin Lane, Compass Box and more.
Happy Being is a line of doctor-created functional beverages that are made with white tea and enhanced with antioxidants, elderberry and Turmacin (a form of bioavailable turmeric). The products are low in sugar and calories and are packaged in 12 ounce glass bottles.
Alongside healthcare, financial services and software companies, dozens of food and beverage brands were ranked on Inc.’s annual 5000 list of the fastest-growing privately-held companies in the United States. Released today, the 2021 list features an array of companies with a direct-to-consumer focus, highlighting the pandemic’s lasting impact on consumer shopping habits.
This week we’re joined by Teresa Tsou and Jeff Martin, co-founders of Pipsnacks, which markets classic salty snacks made with a base of heirloom corn. The pair spoke about the brand’s unique positioning, how they navigated a tumultuous funding round and a key partnership that has boosted its innovation strategy.
Chiki Chiki Boom Boom is a USDA Organic plant-based “punch” that was inspired by the founders’ Ecuadorian roots. The product, which is made in Ecuador, has only 20 calories and…
