L.A. Libations Taps Circana As Market Insights Partner
Beverage innovation platform L.A. Libations has teamed with CPG data company Circana as its new strategic market insights partner.
Beverage innovation platform L.A. Libations has teamed with CPG data company Circana as its new strategic market insights partner.
Koia launched Strawberry Elite +Creatine as an exclusive at Publix, formulated with 32 grams of protein and 1000mg of creatine.
Forty years after introducing Cherry Coke to consumers, The Coca-Cola Company has added new cherry-flavored offerings.
In its Q1 earnings, BellRing Brands CEO announced her retirement as the company's shake brands strategize growth amid elevated demand for protein.
Energy drink brand Proper Wild raised $10 million to support the launch of its caffeinated gummies as it scales the line alongside its shots.
Beverage brands like Poppi and Liquid I.V are going big with celebrity-laden advertisements in anticipation of this weekend's Super Bowl.
Tea Drops has increased its speed to market and new product development after moving production in-house in the wake of its co-packer closing.
Initially founded as a CBD brand nine years ago, Upstate Elevator has expanded into adaptogen-infused, intoxicating hemp drinks.
Agua fresca maker Bawi has raised $4.1 million of a planned $6 million funding round, according to a SEC filing.
Energy drink PHX is expanding its distribution footprint with 14 new regions as it builds momentum around its multifunctional benefits.
Lucky Energy is launching gummies as it platforms the brand into new use occasions, formats and value propositions.
An influential group of beverage alcohol stakeholders is supporting legislative efforts to regulate hemp drinks before the November ban.
Chicago’s City Council excluded hemp beverages and CBD products from a new law banning the sale of hemp-derived THC within the city.
New beverage distribution gains include Uncle Arnie’s THC drinks in Specs, Wet Hydration dips into The Vitamin Shoppe and more gut health drinks for Target.