NBA Star Chris Paul Joins $2.5M Round For Hydration Mix Buoy
Hydration supplement Buoy has closed a $3.5 million round that brings NBA All-Star Chris Paul to the cap table as an investor and brand ambassador.
Martín Caballero
Managing Editor, BevNET
Martín writes news articles and feature stories covering the non-alcoholic beverage industry for BevNET. A graduate of Boston University, Martín's previous work has appeared in USA Today, The Boston Globe and The Boston Herald.
Posts by Martín Caballero
Monster: Q1 Net Sales +11.9% As ‘Beast’ Boosts Booze Division
Boosted by triple-digit growth from its nascent alcohol division, Monster Energy beat analysts’ predictions in reporting an 11.9% year-over-year rise in net sales in its Q1 2023 earnings report on Thursday afternoon.
Bang: Deadline Extended for Bids, Potential Auction
A court in Florida has extended the deadline for bids on the sale of Bang Energy-maker Vital Pharmaceuticals. According to a filing with court this afternoon, the new deadline for bids is May 22 at 12 p.m., to be followed, if necessary, by an auction hearing on May 25, 2023 at 5:00 p.m.
Leah Dunmore Joins Plezi As President/CEO Ahead of Target Launch
Kids food and beverage startup Plezi has brought on experienced CPG executive Leah Dunmore to lead the brand as it launches in Target this week.
Chamberlain Coffee Enters RTDs With Walmart Exclusive Launch
Chamberlain Coffee made its much anticipated ready-to-drink debut last week, partnering exclusively with Walmart to release its four-SKU line of canned plant-based lattes and further extend the influencer-driven coffee brand’s reach.
Lotus Beverage Alliance Born From Merger of Six Major Bev Equipment Makers
Six major U.S. beverage equipment makers are merging to form Lotus Beverage Alliance, designed as an end-to-end services provider for craft drinks.
FTC Puts Companies on Notice: “Don’t Play Fast & Loose With the Truth”
The Federal Trade Commission (FTC) has warned around 670 companies to stop making unsubstantiated product claims or face the prospect of steep civil penalties.
Drippy Soda Looking Beyond ‘Canna Curious’ Consumer
Rather than helping brand-new consumers dip their toes into the burgeoning cannabis space, THC-infused soda brand Drippy is aiming to convert the true believers.
Tilray Inc. Completes Hexo Acquisiton; Combined Business Enables “Full Leverage”
Canadian cannabis company Hexo Corp, a former partner of Molson Coors, has been acquired by Tilray Brands, Inc., in a deal valued at around $250 million, the company announced yesterday in its Q3 earnings report.
Starbucks Unveils New RTD Lineup: Pink & Paradise, Frappuccino Minis
Starbucks has formally unveiled its new slate of ready-to-drink products, highlighted by two fruit juice-based, cafe-inspired beverages – Pink Drink and Paradise Drink.
Jennifer Lopez Launches RTD Cocktail Delola
Jennifer Lopez is the latest high-profile name to jump into the rising ready-to-drink cocktail category with the launch of The House of Delola, a new Beam Suntory-backed brand of spirit-based, pre-mixed drinks which is set to debut this spring with its first product, Delola Spritz.
Report: Alt. Deals in CPG Rising Amidst Economic Squeeze
Despite rising inflation and a grim economic forecast, CPGs can still access growth capital thanks to a “much broader toolkit” of alternative M&A options, explained analysts from Bain & Company during a webinar this week.
Don’t Quit! Expanding Platform Under New Leadership; Energy Arrives This Summer
Sports nutrition platform Don’t Quit! is shaking things up with the addition of new institutional investors and corporate leadership, with former X2 CEO Mark French bringing in a seasoned executive team as he steps into the chief executive role at the brand.
NuRange Revamps Cold Brews, Turns Focus to Espresso Martinis
On their way to making the perfect ready-to-drink espresso martini, NuRange Coffee co-founders Collin Ricker and Zach Macaffer got a little sidetracked. That’s not to say they haven’t been busy, though.