We may be heading into the winter season, but it’s sunny skies above Vita Coco as the coconut water maker continued to grow in Q3, fueled by a fortuitous combination of pricing and volume increases alongside reduced transportation and supply chain costs.
- The brand’s core coconut waters continued to drive performance during Q3, posting +23% YoY sales growth and +19% volume. The segment is up 20% in net sales and +17% volume for the year-to-date.
- Those numbers helped push Vita Coco’s overall net sales to +21% ($140 million) for the quarter and +18% ($249 million) for the year-to-date.
- The net sales increase during Q3 was driven by increased volume and pricing hikes on branded products, offsetting lower prices per case equivalent (CE) in private label. Lower ocean freight fees, lower domestic transportation rates and supply chain efficiencies helped push gross margins and profits higher.
- Gross profit was $51 million or 37% of net sales (compared to $29 million or 25% of net sales in the prior-year period), a sequential improvement of more than 500 basis points from Q1 2023 which the company credited to lower transportation costs, net sales growth and higher pricing.
- The results have pushed the company to raise its full-year net sales (now approximately +10-12% compared to fiscal year 2022), gross margin and Adjusted EBITDA guidance for the fiscal year 2023.
In a prepared statement, Vita Coco co-founder and executive chairman Mike Kirban said he was “very proud” of the company’s performance this year, during which it surpassed 50% category share in the U.S.
“We have delivered our best quarter ever as our focus on expanding consumption of our brands through increased usage occasions is delivering strong volume performance for our flagship Vita Coco Coconut Water brand, particularly in the Americas,” he said.
Despite its continued dominance in coconut water, Vita Coco has long touted its ambition to evolve into a broader better-for-you beverage platform, though various moves in that direction — natural energy play Runa, Spiked RTD and protein water PWR LIFT being examples — have been slow to find traction thus far. But with distribution and velocities helping coconut water grow across all reported channels, there’s fuel to spare.
Kirban alluded to cost savings from higher pricing and lower transportation costs having opened the door for the company to “increase investments designed to drive long term growth of our brands,” emphasizing that Vita Coco “remains committed to our long-term goals and ambitions” in the “better-for-you functional hydration” space, which is sizes up as a +$30 billion market.For that, maintaining liquidity and cash flow – currently at $95 million and no debt, per company documents – is key, as provided by the company’s asset light model.