Más+ by Messi Joins Inter Miami CF Team of Star Sponsors
Inter Miami's fast-growing family of beverage partners includes Splendor, Flow, Celsius, 100 Coconuts, Ketel One and now Más+ by Messi.
Martín Caballero
Managing Editor, BevNET
Martín writes news articles and feature stories covering the non-alcoholic beverage industry for BevNET. A graduate of Boston University, Martín's previous work has appeared in USA Today, The Boston Globe and The Boston Herald.
Posts by Martín Caballero
Analysis: Alani Nu & Celsius Deal Sparks Distro Realignment, Possible KDP Rethink?
Together, Celsius and Alani Nu are expected to drive around $2 billion in sales across the combined portfolio – that’s if the two brands don’t cannibalize each other first.
Pressed Juicery Pushes into Wholesale: ‘We’re a CPG Brand”
How does a boutique wellness bar — sporting no less than 32 juice SKUs and 12 shots, not to mention a host of other offerings — stake a claim to retail store shelves? That’s the question driving Pressed CEO Justin Nedelman.
Aura Bora Acquired by Next In Natural
Sparkling water brand Aura Bora, known for its creative can designs and botanical infused flavors, has been acquired by New York-based investor and brand collective Next In Natural.
Boxed Water Sells To Private Investment Group
Boxed Water is Better was acquired last week by Nyrad, LLC in a quiet transaction for one of the early players in non-plastic packaged water.
UPTIME Energy Acquires RISE Brewing Co.; New Glass Bottle Line Targets C-Stores
UPTIME Energy has acquired cold brew coffee maker RISE Brewing Co. in a deal that aligns two established independent brands in their respective categories into a fully integrated new platform.
Jones Soda Enlists New Leadership to Fuel Innovation, C-Store Distro Push
Jones Soda begins a new era today with Scott Harvey and Brian Meadows stepping in as CEO and CFO, respectively, with designs to “transform Jones from a craft soda company into a full-fledged beverage company.”
Guayakí Distro Pivot Sparks Layoffs As YMCO is Mostly Dissolved
The majority of staff at Guayakí’s self-distribution division, The Yerba Mate Co. (YMCO), have been laid off following the company’s announcement of a national distribution partnership with Anhesuer-Busch (AB) earlier this month.
Spindrift Agrees Sale to PE Firm Gryphon Investors; Dave Burwick Named CEO
Spindrift Beverage Company has reached an agreement for San Francisco-based private investment group Gryphon Investors to acquire a majority stake in the sparkling water brand, and is tapping experienced CPG executive Dave Burwick as its new CEO.
Yerbaé Acquired by Safety Shot, Inc. in Move to Build Portfolio Business
Yerbaé Brands has been acquired by Florida-based functional beverage maker Safety Shot in what could be the first of multiple beverage acquisitions by the company. The two companies will also seek to create synergies in supply chain logistics, ingredient procurement, sharing warehousing and other resources.
Owen’s Enters ‘Daizy’s’ Age With THC-Infused Social Soda
Giving an overarching term like “soda” a more unique positioning has helped create successful sub-categories like “prebiotic soda” and “energy soda” -- but what’s a “social soda”? Josh Miller, founder of Owen’s Mixers, thinks he knows.
Danone Slams Lifeway, CEO Smolyansky For “Value-Destroying” Share Move
Danone is taking legal action against Lifeway Foods after its attempts to acquire the brand last year were rebuffed, with the French dairy giant’s North America division accusing Lifeway CEO and chairwoman Julie Smolyansky of running a “value-destroying gifting program.”
The Year In Cannabis: Hemp-THC Redraws the Map to Growth
This year marked another 365 days of high excitement and anxiety, specifically in relation to the explosion of legal hemp-derived THC, as the push-and-pull of economic opportunities and legal hurdles combined into a dizzying cocktail that left us all feeling, well, a little high.
Distribution: Proud Source Carves Path to NYC With Dora’s
Roughly a year after being acquired by SOURCE Global, aluminum packaged spring water brand Proud Source is hoping a new distribution pact with New York powerhouse Dora’s Naturals will get its increasingly national business flowing at the start of 2025.